LAMR Stock Analysis: Buy, Sell, or Hold?

LAMR - Lamar Advertising Co

REAL ESTATE INVESTMENT TRUSTS
$150.38
-0.21 (-0.14%) ▼
5d: -0.26%
30d: -6.39%
90d: -1.36%
BUY
HIGH Confidence
Analysis Updated: Aug 28, 2026 12:00 AM ET
Earnings: Aug 06, 2026 0d

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Interactive Price Chart (1 Month)

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💡
Bottom Line:
🚀 STRONG BUY: LAMR shows excellent value with unusually cheap options (IV 13th percentile) and market pricing in only 0.6% annual growth despite strong fundamentals. High conviction opportunity.
See Forward Earnings Fair Value & Price Prediction →

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$193.05
Based on 5.5% avg growth
INTRINSIC VALUE TODAY
$119.87
Trading above historical range

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 22.8x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: LAMR is currently trading at $150.38, which is considered oversold relative to its 30-day fair value range of $152.20 to $160.24. The stock's valuation (Forward PE: 23.2) is in line with its historical norms (22.8). At these levels, the market is pricing in 0.6% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.

Technical Outlook: Technically, LAMR is in a strong uptrend. The price is currently testing key support at $149.19. A bounce from this level would confirm strength, while a break below could signal further downside.

Market Sentiment: LAMR scores 71/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. In the options market, Implied Volatility is low (13th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.

Quick Decision Summary

Current Position OVERSOLD
Historical Trading Range $152.20 - $160.24
Company Quality Score 66/100 (BUY)
Options IV Signal 13th percentile (COMPLACENCY WARNING)
Volume Confirmation HIGH
Confidence Score 89.2%

All Signals

  • BULLISH: Price oversold vs 30-day range
  • BULLISH: Options cheap (IV 13th percentile)
  • BULLISH: Strong technical setup (71/100)
  • BULLISH: High volume confirmation
  • NEUTRAL: Near Wall St target ($162.20)
  • NEUTRAL: Market pricing in 0.6% annual earnings growth - fairly valued
  • BULLISH: Bottoming setup score 71/100 — corrected, stabilizing, and turning up

Trading Range Analysis

30-Day Trading Range $152.20 - $160.24
Current vs Trading Range OVERSOLD
Expected Move (7 Days) ±$4.65 (3.1%)

Support & Resistance Levels

Support Level $149.19
Resistance Level $154.72
Current Trend Strong Uptrend
Technical data as of Aug 28, 2026

Fundamental Context

Forward P/E (Next Year Est.) 23.21
Wall Street Target $162.20 (+7.9%)
Revenue Growth (YoY) 6.5%
Earnings Growth (YoY) 3.9%
Profit Margin 23.9%
Valuation Premium vs History +0.6% premium
PE vs Historical 23.2 vs 22.8 FAIR
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): +0.6% (market-implied from PE analysis)
1-Year Target $151.28 (+1%)
2-Year Target $152.19 (+1%)
3-Year Target $153.10 (+2%)
3-Yr Target (if PE normalizes) (PE: 23→23) PE COMPRESSION $150.42 (0%)
Earnings growth offset by PE compression
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 23.2, Growth: 7.0%) $184.23 (+23%)
Base: (SPY PE: 20.1, Growth: 7.0%) $159.33 (+6%)
Bear: (PE: 17.1, Growth: 7.0%) $135.43 (-10%)
📈 Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (28x PE), but valuation improves significantly next year (23x PE) as earnings recover.
Trailing PE: 27.53 | Current EPS (TTM): $5.47
Bull Case $196.24 (+31%)
Analyst growth 18.5%, PE expands to 30.3
Base Case $178.40 (+19%)
Market implied 18.5%, PE stable at 27.5
Bear Case $102.40 (-32%)
Severe decline -20.0%, PE contracts to 23.4
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
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Last updated: August 29, 2026 10:20 AM ET
Data refreshes hourly during market hours. Next update: 11:20 AM
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Ticker Score Recommendation Change %
Insider Activity (6 Months)
0
Buys
1
Sells
Net
INSIDERS SELLING
Recent Transactions
Ross Lamar Reilly SELL 5969 shares 2026-03-23

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Advanced LAMR Option Strategies

Professional options setups generated by AI based on today's LAMR price and gamma walls.

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