Why is BBW Down Today?

BBW
$27.48
▼ -2.48% ($-0.68)
Last updated: Sep 11, 2026 8:36 PM ET (213 min ago)

About Build-A-Bear Workshop, Inc.

Build-A-Bear Workshop Inc is a U.S.-based specialty retailer of customized stuffed animals and related products. The company operates through three segments. Its Direct-to-consumer segment with key revenue, includes the operating activities of corporately-managed locations and other retail delivery ...

Sector: RETAIL-HOBBY, TOY & GAME SHOPS
Market Cap: $829.44M
Forward P/E: 12.5
52-Week Range: $27.44 - $75.85
Employees: 5,100

Overall Confidence: 50%

50% Confident

Based on news, social sentiment, options activity, and sector analysis

MOMENTUM 50% Confidence
🎯 BBW showing strong bearish momentum
BBW is down 2.5% today on 0.4x average volume. The move appears to be driven by general market sentiment and momentum traders.

✅ Move Confirmation

LOW VOLUME 0.4x average volume

UNCONFIRMED - Low volume suggests this move may not be sustainable.

Market Comparison

BBW is significantly underperforming the market (-3.3% vs SPY)
S&P 500
SPY
+0.85%
Nasdaq 100
QQQ
+0.87%
BBW
This Stock
-2.48%
vs S&P 500: -3.33%
vs Nasdaq: -3.35%

📊 What Happens Next?

Probability Analysis

45% chance this move continues in the next 1-3 days

Expected Range

Based on historical patterns and options pricing, BBW is expected to trade between:
$26.66 - $28.03

Key Level to Watch

$26.11 support
Watch for breakdown below $27.48

🔔 Get BBW Alerts

We'll notify you when BBW's trend changes or a new signal fires.

Last updated: Sep 11, 2026 8:36 PM (213 minutes ago)
Data refreshes every 30 minutes during market hours

Historical Context

BBW has moved more than 3.0% down on 38 occasions in the past year.

42.1%
Continuation Rate
16/38 times continued down
+0.52%
Avg Next Day Change
After similar down moves
Last similar move: Sep 09, 2026 (-3.2%) → Next day: -0.1%

Frequently Asked Questions

Why is BBW stock down today?

BBW is down 2.5% today on 0.4x average volume. The move appears to be driven by general market sentiment and momentum traders.

Is BBW stock a buy or sell right now?

Based on current analysis, BBW shows 50% confidence in today's move. Volume is low which does not confirm the trend. View full buy/sell analysis →

What is the BBW stock price target?

BBW is currently trading at $27.48. Based on today's momentum, the expected short-term range is $26.66 - $28.03. See long-term price prediction →

Will BBW stock continue falling?

Our analysis shows a 45% probability that BBW's move continues in the next 1-3 days. Key level to watch: $26.11 (support).

Is BBW stock oversold or overbought?

BBW's RSI (Relative Strength Index) is currently at 30.2. This shows bearish momentum - the stock has negative momentum but isn't oversold yet.

What is the momentum for BBW stock?

BBW's 10-day momentum indicator is at -0.86. Negative momentum - the stock has mild downward pressure which may continue short-term.

Is BBW outperforming or underperforming the market?

BBW (-2.48%) is currently significantly underperforming the market (-3.3% vs SPY). Today, the S&P 500 (SPY) is up 0.85%, and Nasdaq (QQQ) is up 0.87%.

What does MACD indicate for BBW?

BBW's MACD (-2.05) is currently below the signal line (-1.34), indicating a bearish trend. This technical signal suggests selling pressure is dominant. The trend strength (ADX: 34.0) is strong.

Is BBW in an uptrend or downtrend?

Based on moving average analysis, BBW is in a bearish trend. The price ($27.48) is trading below both the 20-day SMA ($33.41) and 50-day SMA ($33.87). This alignment typically indicates sustained downward pressure.

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