Build-A-Bear Workshop (BBW) Stock: Buy, Sell, or Hold?
BBW - Build-A-Bear Workshop, Inc.
$27.58
-0.60 (-2.13%)
▼
5d:
-5.13%
30d:
-25.42%
90d:
-18.62%
WAIT
LOW Confidence
Analysis Updated: Sep 11, 2026 12:00 AM ET
Earnings: Aug 27, 2026
0d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 MIXED SIGNALS: BBW shows conflicting indicators. Wait for confirmation before entering.
📊 MIXED SIGNALS: BBW shows conflicting indicators. Wait for confirmation before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$83.03
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$51.56
46.5% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 10.6x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: BBW is currently trading at $27.58, which is considered oversold relative to its 30-day fair value range of $29.98 to $38.40. From a valuation perspective, the stock is trading at a discount (Forward PE: 6.9) compared to its historical average (10.6). Remarkably, the market is currently pricing in an annual earnings decline of 13.5% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, BBW is in a downtrend. The price is currently testing key support at $27.37. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock scores a mixed 53/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $43.00 (+55.9%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, BBW is in a downtrend. The price is currently testing key support at $27.37. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock scores a mixed 53/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $43.00 (+55.9%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$29.98 -
$38.40
Company Quality Score
51/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
79.5%
All Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (53/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 55.9% below Wall St target ($43.00)
- WARNING: Composite score 51/100 in the bottom quintile — this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$29.98 -
$38.40
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$27.37
Resistance Level
$31.31
Current Trend
Downtrend
Technical data as of
Sep 11, 2026
Fundamental Context
Forward P/E (Next Year Est.)
6.86
Wall Street Target
$43.00
(+55.9%)
Revenue Growth (YoY)
-7.2%
Earnings Growth (YoY)
-25.5%
Profit Margin
10.0%
Valuation Discount vs History
-13.5% cheaper
PE vs Historical
6.9 vs 10.6
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-13.5%
(market-implied from PE analysis)
1-Year Target
$24.82
(-10%)
2-Year Target
$22.34
(-19%)
3-Year Target
$20.11
(-27%)
3-Yr Target (if PE normalizes)
(PE: 7→11)
$31.08
(+13%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.2, Growth: 71.4%)
$82.88
(+201%)
Base:
(SPY PE: 6.9, Growth: 71.4%)
$28.17
(+2%)
Bear:
(PE: 5.8, Growth: 71.4%)
$23.95
(-13%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (7x PE), but valuation improves significantly next year (7x PE) as earnings recover.
Trailing PE: 6.98 | Current EPS (TTM): $4.04
Bull Case
$30.86
(+12%)
Analyst growth -0.4%, PE expands to 7.7
Base Case
$28.06
(+2%)
Market implied -0.4%, PE stable at 7.0
Bear Case
$19.16
(-31%)
Severe decline -20.0%, PE contracts to 5.9
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 6.9 to 10.6
Stabilization Target:
$42.64
(+54.6%)
PE Expansion Potential:
+54.6%
Share & Embed Analysis
Last updated: September 11, 2026 11:33 PM ET
Data refreshes hourly during market hours. Next update: 12:33 AM
Data refreshes hourly during market hours. Next update: 12:33 AM
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Technical Signals Check
Is BBW showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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