BBW
Build-A-Bear Workshop, Inc.
RETAIL-HOBBY, TOY & GAME SHOPS
Build-A-Bear Workshop (BBW) Stock: Buy, Sell, or Hold?
$28.69
-1.40 (-4.65%)
âŧ
5d:
-9.04%
30d:
+14.62%
90d:
-24.06%
QUANTITATIVE VERDICT
WAIT
LOW Confidence (38%)
Quality Score
28/100
Position
SLIGHTLY HIGH
30-Day Fair Range
$24.18 â $29.00
Position: SLIGHTLY HIGH
Forward P/E & Valuation
7.1x
CHEAP
vs 9.9x historical avg
Wall Street Target
$45.00
+56.8% upside
Options IV & Volume
HIGH Vol
HIGH volume confirmation
Support / Resistance
$25.55 / $31.93
Trend: Strong Downtrend
Executive Thesis & Bottom Line
Forward Earnings Fair Value & Price Prediction →
âšī¸ NEUTRAL: BBW is fairly priced but lacks strong directional signals. At -10.2% expected growth, valuation appears cheap. Wait for clearer setup or better entry on dips.
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Interactive Price Chart (1 Month)
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Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$77.55
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$48.15
40.4% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 9.9x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: BBW is currently trading at $28.69, which is considered slightly high relative to its 30-day fair value range of $24.18 to $29.00. From a valuation perspective, the stock is trading at a discount (Forward PE: 7.1) compared to its historical average (9.9). Remarkably, the market is currently pricing in an annual earnings decline of 10.2% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, BBW is in a strong downtrend. Immediate support is located at $25.55, while resistance sits at $31.93. Short-term momentum is weak, with the stock down 4.7% recently.
Market Sentiment: BBW scores 0/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $45.00 (+56.8%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, BBW is in a strong downtrend. Immediate support is located at $25.55, while resistance sits at $31.93. Short-term momentum is weak, with the stock down 4.7% recently.
Market Sentiment: BBW scores 0/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $45.00 (+56.8%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
SLIGHTLY HIGH
Historical Trading Range
$24.18 -
$29.00
Company Quality Score
28/100
(SELL)
Volume Confirmation
HIGH
Confidence Score
38.1%
Trading Range & Key Levels
30-Day Trading Range
$24.18 -
$29.00
Current vs Trading Range
SLIGHTLY HIGH
Support Level
$25.55
Resistance Level
$31.93
Current Trend
Strong Downtrend
Technical data as of
Nov 11, 2026
Quantitative Signal Breakdown
- BEARISH: Weak technical setup (0/100)
- BULLISH: High volume confirmation
- BEARISH: Downward momentum (-4.7%)
- BULLISH: Trading 56.8% below Wall St target ($45.00)
- WARNING: Composite score 28/100 in the bottom quintile â this cohort historically lags the market
Fundamental Context
Forward P/E (Next Year Est.)
7.13
Wall Street Target
$45.00
(+56.8%)
Revenue Growth (YoY)
-7.2%
Earnings Growth (YoY)
-25.5%
Profit Margin
10.0%
Valuation Discount vs History
-10.2% cheaper
PE vs Historical
7.1 vs 9.9
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-10.2%
(market-implied from PE analysis)
1-Year Target
$25.82
(-10%)
2-Year Target
$23.24
(-19%)
3-Year Target
$20.92
(-27%)
3-Yr Target (if PE normalizes)
(PE: 7â10)
$29.03
(+1%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 19.9, Growth: 71.4%)
$81.61
(+185%)
Base:
(SPY PE: 7.1, Growth: 71.4%)
$29.31
(+2%)
Bear:
(PE: 6.1, Growth: 71.4%)
$24.91
(-13%)
đ
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (7x PE), but valuation improves significantly next year (7x PE) as earnings recover.
Trailing PE: 7.45 | Current EPS (TTM): $4.04
Bull Case
$32.96
(+15%)
Analyst growth -0.4%, PE expands to 8.2
Base Case
$29.96
(+4%)
Market implied -0.4%, PE stable at 7.5
Bear Case
$20.46
(-29%)
Severe decline -20.0%, PE contracts to 6.3
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
đĄ
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 7.1 to 9.9
Stabilization Target:
$39.82
(+38.8%)
PE Expansion Potential:
+38.8%
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bloggers & journalists: you are free to use our charts with attribution.Reddit & Retail Trader Sentiment (BBW)
Bullish
2 Retail Mentions
Reddit / WSB Comments
1
Bearish
StockTwits Volume
1 msgs
24h retail stream
Last Tracked
Nov 10, 2026
Daily AI digest
AI Retail Discussion Summary:
Traders on StockTwits express bullish sentiments towards $BBW, anticipating a potential short squeeze.
Key Retail Themes:
short squeeze potential
Aggregated from r/wallstreetbets, r/stocks & StockTwits streams.
View All Trending Reddit & WSB Stocks →
Last updated: November 12, 2026 5:00 AM ET
Data refreshes hourly during market hours. Next update: 6:00 AM
Data refreshes hourly during market hours. Next update: 6:00 AM
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Technical Signals Check
Is BBW showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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