ULTA vs DG

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Sep 30, 2026

ULTA

59.3
AI Score
VS
ULTA Wins

DG

56.2
AI Score

Investment Advisor Scores

ULTA

59score
Recommendation
HOLD

DG

56score
Recommendation
BUY

AI Analyst Insights

Detailed Metrics Comparison

Metric ULTA DG Winner
Forward P/E 19.5695 15.3139 DG
PEG Ratio 1.9591 1.6026 DG
Revenue Growth 8.9% 5.2% ULTA
Earnings Growth 13.3% 33.3% DG
Tradestie Score 59.3/100 56.2/100 ULTA
Profit Margin 9.3% 3.9% ULTA
Beta 1.00 1.00 Tie
AI Recommendation HOLD BUY DG

Relative Price Performance (Last 90 Days)

ULTA 1M: -1.1% · 3M: +20.6% DG 1M: -9.0% · 3M: +2.5%

Current Technical Phase

ULTA

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (6.0% over 20 days), RSI 52

RSI (14): 52.0 · Price: $545.64

DG

Neutral
Hold

Mixed signals - no dominant trend phase, RSI 42

RSI (14): 41.7 · Price: $119.14

Fundamentals Snapshot

Metric ULTA DG
Market Cap — —
Forward P/E 18.8 16.5
Trailing P/E 20.0 15.9
Revenue (TTM) — —
Revenue Growth 0.1% 0.1%
Gross Margin 0.4% 0.3%
Operating Margin 0.1% 0.1%
EPS 27.36 7.51
Dividend Yield — 0.02%

Frequently Asked Questions

Based on our detailed analysis, ULTA is currently the stronger investment candidate based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.