UA Stock Analysis: Buy, Sell, or Hold?
UA - Under Armour, Inc. Class C Common Stock, $0.0003 1/3 par value
$5.24
0.09 (1.75%)
▲
5d:
-0.19%
30d:
-20.49%
90d:
+0.58%
HOLD
LOW Confidence
Analysis Updated: Aug 21, 2026 12:00 AM ET
Earnings: Aug 07, 2026
0d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: UA shows balanced signals. Fine to hold or accumulate slowly. Monitor for clearer direction.
📊 HOLD: UA shows balanced signals. Fine to hold or accumulate slowly. Monitor for clearer direction.
In-depth Analysis How we analyze
Valuation Analysis: UA is currently trading at $5.24, which is considered oversold relative to its 30-day fair value range of $5.46 to $7.02.
Technical Outlook: Technically, UA is in a strong downtrend. Immediate support is located at $4.93, while resistance sits at $5.95.
Market Sentiment: UA scores 68/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $14.00 (+171.8%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, UA is in a strong downtrend. Immediate support is located at $4.93, while resistance sits at $5.95.
Market Sentiment: UA scores 68/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $14.00 (+171.8%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$5.46 -
$7.02
Company Quality Score
54/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
94.7%
All Signals
- BULLISH: Price oversold vs 30-day range
- BULLISH: Strong technical setup (68/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 171.8% below Wall St target ($14.00)
- CAUTION: Bottoming setup, but lagging the sector by 23% over 20 days — wait for relative strength
Trading Range Analysis
30-Day Trading Range
$5.46 -
$7.02
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$4.93
Resistance Level
$5.95
Current Trend
Strong Downtrend
Technical data as of
Aug 21, 2026
Fundamental Context
Forward P/E (Next Year Est.)
44.84
Wall Street Target
$14.00
(+171.8%)
Revenue Growth (YoY)
-3.2%
Earnings Growth (YoY)
-98.9%
Profit Margin
-10.0%
Share & Embed Analysis
Last updated: August 23, 2026 3:19 AM ET
Data refreshes hourly during market hours. Next update: 4:19 AM
Data refreshes hourly during market hours. Next update: 4:19 AM
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Technical Signals Check
Is UA showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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