Why is ULTA Up Today?

ULTA
$546.78
▲ +2.08% (+$11.15)
Last updated: Sep 11, 2026 4:05 PM ET

Overall Confidence: 50%

50% Confident

Based on news, social sentiment, options activity, and sector analysis

PENDING 50% Confidence
🎯 Analysis In Progress
ULTA is up 2.1% today. Full analysis will be available shortly.

✅ Move Confirmation

LOW VOLUME 0.6x average volume

UNCONFIRMED - Low volume suggests this move may not be sustainable.

Market Comparison

ULTA is outperforming the market (+1.2% vs SPY)
S&P 500
SPY
+0.85%
Nasdaq 100
QQQ
+0.87%
ULTA
This Stock
+2.08%
vs S&P 500: +1.23%
vs Nasdaq: +1.21%

📊 What Happens Next?

Probability Analysis

50% chance this move continues in the next 1-3 days

Expected Range

Based on historical patterns and options pricing, ULTA is expected to trade between:
$530.38 - $563.18

🔔 Get ULTA Alerts

We'll notify you when ULTA's trend changes or a new signal fires.

Last updated: Sep 11, 2026 4:05 PM
Data refreshes every 30 minutes during market hours

Frequently Asked Questions

Why is ULTA stock up today?

ULTA is up 2.1% today. Full analysis will be available shortly.

Is ULTA stock a buy or sell right now?

Based on current analysis, ULTA shows 50% confidence in today's move. Volume is low which does not confirm the trend. View full buy/sell analysis →

What is the ULTA stock price target?

ULTA is currently trading at $546.78. Based on today's momentum, the expected short-term range is $530.38 - $563.18. See long-term price prediction →

Will ULTA stock continue rising?

Our analysis shows a 50% probability that ULTA's move continues in the next 1-3 days.

Is ULTA stock oversold or overbought?

ULTA's RSI (Relative Strength Index) is currently at 54.9. This shows bullish momentum - the stock has positive momentum but isn't overextended yet.

What is the momentum for ULTA stock?

ULTA's 10-day momentum indicator is at 5.15. Strong bullish momentum - the stock is gaining significant upward force. This often precedes continued gains.

Is ULTA outperforming or underperforming the market?

ULTA (+2.08%) is currently outperforming the market (+1.2% vs SPY). Today, the S&P 500 (SPY) is up 0.85%, and Nasdaq (QQQ) is up 0.87%.

What does MACD indicate for ULTA?

ULTA's MACD (9.14) is currently below the signal line (10.29), indicating a bearish trend. This technical signal suggests selling pressure is dominant. The trend strength (ADX: 21.4) is moderate.

Is ULTA in an uptrend or downtrend?

Based on moving average analysis, ULTA is in a bullish trend. The price ($546.78) is trading above both the 20-day SMA ($534.49) and 50-day SMA ($512.04). This alignment typically indicates sustained upward momentum.

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