KSS Stock Analysis: Buy, Sell, or Hold?
KSS - Kohls Corporation
$15.52
-0.33 (-2.08%)
▼
5d:
+20.03%
30d:
+9.37%
90d:
+1.5%
HOLD
MODERATE Confidence
Analysis Updated: Jun 3, 2026 12:00 AM ET
Earnings: May 28, 2026
0d
Smart Money Distribution
None View Scanner →
Strength: 6.7/10
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1 traders called KSS this week
100% bullish • 0 bearish
100% bullish • 0 bearish
Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: KSS shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: KSS shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$7.31
Based on -15.1% avg growth
INTRINSIC VALUE TODAY
$4.54
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 12.5x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: KSS is currently trading at $15.52, which is considered extended relative to its 30-day fair value range of $12.44 to $14.97. From a valuation perspective, the stock is trading at a discount (Forward PE: 10.9) compared to its historical average (12.5). Remarkably, the market is currently pricing in an annual earnings decline of 4.4% over the next few years. This pessimistic expectation contrasts with the company's recent 144.7% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, KSS is in a strong uptrend. Immediate support is located at $11.38, while resistance sits at $16.22.
Market Sentiment: KSS has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Wall Street analysts see significant upside, with an average price target of $17.88 (+15.2%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, KSS is in a strong uptrend. Immediate support is located at $11.38, while resistance sits at $16.22.
Market Sentiment: KSS has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Wall Street analysts see significant upside, with an average price target of $17.88 (+15.2%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
EXTENDED
Historical Trading Range
$12.44 -
$14.97
Company Quality Score
57/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
59.5%
Protect Your Profits
Holding KSS? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BEARISH: Price extended above range
- BULLISH: Strong technical setup (60/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($17.88)
Trading Range Analysis
30-Day Trading Range
$12.44 -
$14.97
Current vs Trading Range
EXTENDED
Support & Resistance Levels
Support Level
$11.38
Resistance Level
$16.22
Current Trend
Strong Uptrend
Technical data as of
Jun 3, 2026
Fundamental Context
Forward P/E (Next Year Est.)
10.93
Wall Street Target
$17.88
(+15.2%)
Revenue Growth (YoY)
-2.0%
Earnings Growth (YoY)
144.7%
Profit Margin
1.8%
Valuation Discount vs History
-4.4% cheaper
PE vs Historical
10.9 vs 12.5
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-4.4%
(market-implied from PE analysis)
1-Year Target
$14.84
(-4%)
2-Year Target
$14.18
(-9%)
3-Year Target
$13.56
(-13%)
3-Yr Target (if PE normalizes)
(PE: 11→13)
$15.51
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 21.9, Growth: -34.3%)
$22.68
(+46%)
Base:
(SPY PE: 10.9, Growth: -34.3%)
$11.31
(-27%)
Bear:
(PE: 9.3, Growth: -34.3%)
$9.62
(-38%)
📈
Valuation based on Current Earnings
Trailing PE: 5.43 | Current EPS (TTM): $2.38
Bull Case
$8.49
(-46%)
Analyst growth -40.3%, PE expands to 6.0
Base Case
$7.71
(-51%)
Market implied -40.3%, PE stable at 5.4
Bear Case
$8.79
(-44%)
Severe decline -20.0%, PE contracts to 4.6
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 10.9 to 12.5
Stabilization Target:
$17.75
(+14.4%)
PE Expansion Potential:
+14.4%
Share & Embed Analysis
Last updated: June 04, 2026 1:59 AM ET
Data refreshes hourly during market hours. Next update: 2:59 AM
Data refreshes hourly during market hours. Next update: 2:59 AM
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Technical Signals Check
Is KSS showing a specific setup today?
Insider Activity (6 Months)
0
Buys
6
Sells
Net
INSIDERS SELLING
Recent Transactions
Mari Steinmetz
SELL
351 shares
2026-04-15
Mari Steinmetz
SELL
112 shares
2026-04-06
Mari Steinmetz
SELL
1847 shares
2026-04-01
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Professional options setups generated by AI based on today's KSS price and gamma walls.
