LAMR Stock Analysis: Buy, Sell, or Hold?

LAMR - Lamar Advertising Co

REAL ESTATE INVESTMENT TRUSTS
$159.96
-0.69 (-0.43%) ▼
5d: +0.31%
30d: +2.12%
90d: +16.05%
BUY
HIGH Confidence
Analysis Updated: Jul 31, 2026 12:00 AM ET
Earnings: Aug 06, 2026 2d

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Interactive Price Chart (1 Month)

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💡
Bottom Line:
✅ BUY SIGNAL: LAMR shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
See Forward Earnings Fair Value & Price Prediction →

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$182.92
Based on 4.8% avg growth
INTRINSIC VALUE TODAY
$113.58
Trading above historical range

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 22.7x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: LAMR is currently trading at $159.96, which is considered fair relative to its 30-day fair value range of $156.26 to $161.62. From a valuation perspective, the stock is trading at a premium (Forward PE: 25.0) compared to its historical average (22.7). At these levels, the market is pricing in 3.4% annual earnings growth.

Technical Outlook: Technically, LAMR is in a strong uptrend. The price is currently testing key support at $156.82. A bounce from this level would confirm strength, while a break below could signal further downside.

Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. In the options market, Implied Volatility is low (20th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.

Quick Decision Summary

Current Position FAIR
Historical Trading Range $156.26 - $161.62
Company Quality Score 56/100 (HOLD)
Options IV Signal 20th percentile (LOW)
Volume Confirmation HIGH
Confidence Score 76.5%

All Signals

  • NEUTRAL: Price in fair range
  • BULLISH: Options cheap (IV 20th percentile)
  • NEUTRAL: Mixed technical signals (40/100)
  • BULLISH: High volume confirmation
  • NEUTRAL: Near Wall St target ($158.60)
  • BULLISH: Expecting earnings turnaround to 3.4% growth with 4.4% revenue growth

Trading Range Analysis

30-Day Trading Range $156.26 - $161.62
Current vs Trading Range FAIR
Expected Move (7 Days) ±$8.18 (5.1%)

Support & Resistance Levels

Support Level $156.83
Resistance Level $166.33
Current Trend Strong Uptrend
Technical data as of Jul 31, 2026

Fundamental Context

Forward P/E (Next Year Est.) 25.03
Wall Street Target $158.60 (-0.9%)
Revenue Growth (YoY) 4.4%
Earnings Growth (YoY) -26.1%
Profit Margin 24.0%
Valuation Premium vs History +3.4% premium
PE vs Historical 25.0 vs 22.7 FAIR
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): +3.4% (market-implied from PE analysis)
1-Year Target $165.40 (+3%)
2-Year Target $171.02 (+7%)
3-Year Target $176.84 (+11%)
3-Yr Target (if PE normalizes) (PE: 25→23) PE COMPRESSION $160.36 (+0%)
Earnings growth offset by PE compression
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 25.0, Growth: 5.5%) $187.91 (+18%)
Base: (SPY PE: 20.7, Growth: 5.5%) $155.61 (-3%)
Bear: (PE: 17.6, Growth: 5.5%) $132.27 (-17%)
📈 Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (30x PE), but valuation improves significantly next year (25x PE) as earnings recover.
Trailing PE: 29.64 | Current EPS (TTM): $5.42
Bull Case $208.34 (+30%)
Analyst growth 17.9%, PE expands to 32.6
Base Case $189.40 (+18%)
Market implied 17.9%, PE stable at 29.6
Bear Case $109.24 (-32%)
Severe decline -20.0%, PE contracts to 25.2
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
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Last updated: August 02, 2026 9:28 PM ET
Data refreshes hourly during market hours. Next update: 10:28 PM
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Ticker Score Recommendation Change %
Insider Activity (6 Months)
0
Buys
1
Sells
Net
INSIDERS SELLING
Recent Transactions
Ross Lamar Reilly SELL 5969 shares 2026-03-23

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Advanced LAMR Option Strategies

Professional options setups generated by AI based on today's LAMR price and gamma walls.

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