LAMR Stock Analysis: Buy, Sell, or Hold?
LAMR - Lamar Advertising Co
$154.26
2.51 (1.65%)
▲
5d:
-0.14%
30d:
+1.08%
90d:
+21.35%
HOLD
MODERATE Confidence
Analysis Updated: Jun 23, 2026 12:00 AM ET
Earnings: Aug 07, 2026
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: LAMR shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: LAMR shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$179.70
Based on 4.8% avg growth
INTRINSIC VALUE TODAY
$111.58
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 22.3x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: LAMR is currently trading at $154.26, which is considered extended relative to its 30-day fair value range of $149.14 to $153.29. The stock's valuation (Forward PE: 23.8) is in line with its historical norms (22.3). At these levels, the market is pricing in 2.1% annual earnings growth.
Technical Outlook: Technically, LAMR is in a strong uptrend. The price is approaching resistance at $154.97. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: The stock shows a mixed technical setup (55/100), with neutral trendline and momentum signals. In the options market, Implied Volatility is low (22th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, LAMR is in a strong uptrend. The price is approaching resistance at $154.97. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: The stock shows a mixed technical setup (55/100), with neutral trendline and momentum signals. In the options market, Implied Volatility is low (22th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
EXTENDED
Historical Trading Range
$149.14 -
$153.29
Company Quality Score
60/100
(HOLD)
Options IV Signal
22th percentile
(LOW)
Volume Confirmation
HIGH
Confidence Score
59.2%
Protect Your Profits
Holding LAMR? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BEARISH: Price extended above range
- BULLISH: Options cheap (IV 22th percentile)
- NEUTRAL: Mixed technical signals (55/100)
- BULLISH: High volume confirmation
- NEUTRAL: Near Wall St target ($155.60)
- BULLISH: Expecting earnings turnaround to 2.1% growth with 4.4% revenue growth
Trading Range Analysis
30-Day Trading Range
$149.14 -
$153.29
Current vs Trading Range
EXTENDED
Expected Move (7 Days)
±$6.02
(3.9%)
Support & Resistance Levels
Support Level
$148.61
Resistance Level
$154.97
Current Trend
Strong Uptrend
Technical data as of
Jun 9, 2026
Fundamental Context
Forward P/E (Next Year Est.)
23.75
Wall Street Target
$155.60
(+2.5%)
Revenue Growth (YoY)
4.4%
Earnings Growth (YoY)
-26.1%
Profit Margin
24.0%
Valuation Premium vs History
+2.1% premium
PE vs Historical
23.8 vs 22.3
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+2.1%
(market-implied from PE analysis)
1-Year Target
$154.94
(+2%)
2-Year Target
$158.19
(+4%)
3-Year Target
$161.51
(+6%)
3-Yr Target (if PE normalizes)
(PE: 24→22)
PE COMPRESSION
$151.66
(0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 23.7, Growth: 5.5%)
$178.27
(+18%)
Base:
(SPY PE: 21.8, Growth: 5.5%)
$163.49
(+8%)
Bear:
(PE: 18.5, Growth: 5.5%)
$138.97
(-8%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (28x PE), but valuation improves significantly next year (24x PE) as earnings recover.
Trailing PE: 27.61 | Current EPS (TTM): $5.42
Bull Case
$194.08
(+28%)
Analyst growth 17.9%, PE expands to 30.4
Base Case
$176.43
(+16%)
Market implied 17.9%, PE stable at 27.6
Bear Case
$101.76
(-33%)
Severe decline -20.0%, PE contracts to 23.5
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: June 23, 2026 2:32 PM ET
Data refreshes hourly during market hours. Next update: 3:32 PM
Data refreshes hourly during market hours. Next update: 3:32 PM
🔥 Top Stocks Breaking Out Now
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Technical Signals Check
Is LAMR showing a specific setup today?
Insider Activity (6 Months)
0
Buys
1
Sells
Net
INSIDERS SELLING
Recent Transactions
Ross Lamar Reilly
SELL
5969 shares
2026-03-23
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Advanced LAMR Option Strategies
Professional options setups generated by AI based on today's LAMR price and gamma walls.
