NIQ vs GOOG

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Aug 12, 2026

NIQ

40.7
AI Score
VS
GOOG Wins

GOOG

57.6
AI Score

Investment Advisor Scores

NIQ

41score
Recommendation
HOLD

GOOG

58score
Recommendation
HOLD

AI Analyst Insights

Detailed Metrics Comparison

Metric NIQ GOOG Winner
Forward P/E 48.5437 17.2414 GOOG
PEG Ratio 0 0.9579 Tie
Revenue Growth 0.0% 24.2% GOOG
Earnings Growth 0.0% 294.0% GOOG
Tradestie Score 40.7/100 57.6/100 GOOG
Profit Margin 0.0% 54.8% GOOG
Beta 1.00 1.00 Tie
AI Recommendation HOLD HOLD Tie

Relative Price Performance (Last 90 Days)

NIQ 1M: +76.7% · 3M: +122.2% GOOG 1M: +8.9% · 3M: -8.4%

Current Technical Phase

NIQ

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (26.9% over 20 days), RSI 88

RSI (14): 88.0 · Price: $19.00

GOOG

Neutral
Hold

Mixed signals - no dominant trend phase, RSI 50

RSI (14): 50.0 · Price: $347.40

Fundamentals Snapshot

Metric NIQ GOOG
Market Cap
Forward P/E 14.7 23.1
Trailing P/E 17.2
Revenue (TTM)
Revenue Growth 0.0% 0.2%
Gross Margin 0.6%
Operating Margin 0.0% 0.3%
EPS 0.00 19.72
Dividend Yield 0.00%

Frequently Asked Questions

Based on our detailed analysis, GOOG is currently the stronger investment candidate based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.