UPST vs BFH

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Aug 14, 2026

UPST

42.3
AI Score
VS
BFH Wins

BFH

50.6
AI Score

Investment Advisor Scores

UPST

42score
Recommendation
HOLD

BFH

51score
Recommendation
HOLD

AI Analyst Insights

AI insights temporarily unavailable

Detailed Metrics Comparison

Metric UPST BFH Winner
Revenue 373.25M 3.20B BFH
Net Income -197.73M 783.00M BFH
Net Margin -53.0% 24.5% BFH
Operating Income -209.02M 1.36B BFH
ROE -30.9% 34.9% BFH
ROA -9.9% 3.5% BFH
Total Assets 2.00B 22.26B BFH
Cash 516.58M 2.96B BFH

Relative Price Performance (Last 90 Days)

UPST 1M: +9.8% · 3M: +5.0% BFH 1M: +2.2% · 3M: +23.5%

Current Technical Phase

UPST

Neutral
Hold

Mixed signals - no dominant trend phase, RSI 52

RSI (14): 51.7 · Price: $30.30

BFH

Neutral
Hold

Mixed signals - no dominant trend phase, RSI 48

RSI (14): 47.7 · Price: $105.91

Fundamentals Snapshot

Metric UPST BFH
Market Cap
Forward P/E 9.3 7.9
Trailing P/E 58.9 8.0
Revenue (TTM)
Revenue Growth 0.4% 0.0%
Gross Margin 0.8% 1.0%
Operating Margin 0.1% 0.3%
EPS 0.49 12.89
Dividend Yield 0.01%

Frequently Asked Questions

Based on our detailed analysis, BFH is currently the stronger investment candidate, winning 8 of the key financial metrics based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.