HAS Stock Analysis: Buy, Sell, or Hold?
HAS - Hasbro, Inc.
$93.54
-0.02 (-0.02%)
âŧ
5d:
-3.27%
30d:
+7.09%
90d:
+3.84%
WAIT
LOW Confidence
Analysis Updated: Aug 21, 2026 12:00 AM ET
Earnings: Oct 22, 2026
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Interactive Price Chart (1 Month)
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Bottom Line:
âšī¸ NEUTRAL: HAS is fairly priced but lacks strong directional signals. At -1.2% expected growth, valuation appears fair. Wait for clearer setup or better entry on dips.
âšī¸ NEUTRAL: HAS is fairly priced but lacks strong directional signals. At -1.2% expected growth, valuation appears fair. Wait for clearer setup or better entry on dips.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$123.79
Based on 5.0% avg growth
INTRINSIC VALUE TODAY
$76.86
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 14.9x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: HAS is currently trading at $93.54, which is considered slightly high relative to its 30-day fair value range of $85.01 to $96.12. The stock's valuation (Forward PE: 14.3) is in line with its historical norms (14.9). Remarkably, the market is currently pricing in an annual earnings decline of 1.2% over the next few years. This pessimistic expectation contrasts with the company's recent 98.6% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, HAS is in a downtrend. The price is currently testing key support at $92.01. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: HAS scores 32/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $109.29 (+16.8%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, HAS is in a downtrend. The price is currently testing key support at $92.01. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: HAS scores 32/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $109.29 (+16.8%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
SLIGHTLY HIGH
Historical Trading Range
$85.01 -
$96.12
Company Quality Score
43/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
40.5%
Protect Your Profits
Holding HAS? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BEARISH: Weak technical setup (32/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($109.29)
- WARNING: Composite score 43/100 in the bottom quintile â this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$85.01 -
$96.12
Current vs Trading Range
SLIGHTLY HIGH
Support & Resistance Levels
Support Level
$92.01
Resistance Level
$98.07
Current Trend
Downtrend
Technical data as of
Aug 21, 2026
Fundamental Context
Forward P/E (Next Year Est.)
14.33
Wall Street Target
$109.29
(+16.8%)
Revenue Growth (YoY)
16.2%
Earnings Growth (YoY)
98.6%
Profit Margin
16.0%
Valuation Discount vs History
-1.2% cheaper
PE vs Historical
14.3 vs 14.9
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-1.2%
(market-implied from PE analysis)
1-Year Target
$92.42
(-1%)
2-Year Target
$91.31
(-2%)
3-Year Target
$90.21
(-4%)
3-Yr Target (if PE normalizes)
(PE: 14â15)
$93.77
(+0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.1, Growth: 5.9%)
$155.38
(+66%)
Base:
(SPY PE: 14.3, Growth: 5.9%)
$110.97
(+19%)
Bear:
(PE: 12.2, Growth: 5.9%)
$94.32
(+1%)
đ
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (17x PE), but valuation improves significantly next year (14x PE) as earnings recover.
Trailing PE: 16.62 | Current EPS (TTM): $5.63
Bull Case
$119.29
(+28%)
Analyst growth 15.9%, PE expands to 18.3
Base Case
$108.44
(+16%)
Market implied 15.9%, PE stable at 16.6
Bear Case
$63.62
(-32%)
Severe decline -20.0%, PE contracts to 14.1
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
đĄ
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 14.3 to 14.9
Stabilization Target:
$97.23
(+3.9%)
PE Expansion Potential:
+3.9%
Share & Embed Analysis
Last updated: August 23, 2026 5:46 AM ET
Data refreshes hourly during market hours. Next update: 6:46 AM
Data refreshes hourly during market hours. Next update: 6:46 AM
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Technical Signals Check
Is HAS showing a specific setup today?
Insider Activity (6 Months)
0
Buys
2
Sells
Net
INSIDERS SELLING
Recent Transactions
Ro Khanna
SELL
2026-03-30
Christian P Cocks
SELL
196411 shares
2026-02-26
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Professional options setups generated by AI based on today's HAS price and gamma walls.
