BC Stock Analysis: Buy, Sell, or Hold?
BC - Brunswick Corporation
$79.00
-0.75 (-0.94%)
▼
5d:
-1.15%
30d:
-3.16%
90d:
-0.57%
HOLD
MODERATE Confidence
Analysis Updated: Jul 31, 2026 12:00 AM ET
Earnings: Jul 30, 2026
0d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: BC shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: BC shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$157.08
Based on 13.3% avg growth
INTRINSIC VALUE TODAY
$97.54
19.0% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 15.9x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: BC is currently trading at $79.00, which is considered fair relative to its 30-day fair value range of $77.49 to $83.46. The stock's valuation (Forward PE: 14.8) is in line with its historical norms (15.9). Remarkably, the market is currently pricing in an annual earnings decline of 2.5% over the next few years. This pessimistic expectation contrasts with the company's recent 6.7% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, BC is in a uptrend. The price is currently testing key support at $77.20. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: BC has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $90.18 (+14.1%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, BC is in a uptrend. The price is currently testing key support at $77.20. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: BC has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $90.18 (+14.1%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$77.49 -
$83.46
Company Quality Score
51/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
47.6%
All Signals
- NEUTRAL: Price in fair range
- BEARISH: Weak technical setup (25/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($90.18)
Trading Range Analysis
30-Day Trading Range
$77.49 -
$83.46
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$77.20
Resistance Level
$84.28
Current Trend
Uptrend
Technical data as of
Jul 31, 2026
Fundamental Context
Forward P/E (Next Year Est.)
14.80
Wall Street Target
$90.18
(+14.1%)
Revenue Growth (YoY)
12.8%
Earnings Growth (YoY)
6.7%
Profit Margin
-2.5%
Valuation Discount vs History
-2.5% cheaper
PE vs Historical
14.8 vs 15.9
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-2.5%
(market-implied from PE analysis)
1-Year Target
$77.02
(-3%)
2-Year Target
$75.10
(-5%)
3-Year Target
$73.22
(-7%)
3-Yr Target (if PE normalizes)
(PE: 15→16)
$78.64
(-1%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.7, Growth: 22.6%)
$203.70
(+158%)
Base:
(SPY PE: 14.8, Growth: 22.6%)
$145.47
(+84%)
Bear:
(PE: 12.6, Growth: 22.6%)
$123.65
(+57%)
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 14.8 to 15.9
Stabilization Target:
$84.85
(+7.4%)
PE Expansion Potential:
+7.4%
Share & Embed Analysis
Last updated: August 03, 2026 1:01 AM ET
Data refreshes hourly during market hours. Next update: 2:01 AM
Data refreshes hourly during market hours. Next update: 2:01 AM
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Technical Signals Check
Is BC showing a specific setup today?
Insider Activity (6 Months)
0
Buys
2
Sells
Net
INSIDERS SELLING
Recent Transactions
Christopher F Dekker
SELL
4981 shares
2026-02-06
David M Foulkes
SELL
38266 shares
2026-02-05
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