Flowers Foods (FLO) Stock: Buy, Sell, or Hold?
FLO - Flowers Foods, Inc.
$5.81
-0.19 (-3.17%)
âŧ
5d:
-2.68%
30d:
-1.19%
90d:
-25.03%
WAIT
LOW Confidence
Analysis Updated: Oct 21, 2026 12:00 AM ET
Earnings: Nov 05, 2026
13d
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Interactive Price Chart (1 Month)
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Bottom Line:
âšī¸ NEUTRAL: FLO is fairly priced but lacks strong directional signals. At -5.1% expected growth, valuation appears cheap. Wait for clearer setup or better entry on dips.
âšī¸ NEUTRAL: FLO is fairly priced but lacks strong directional signals. At -5.1% expected growth, valuation appears cheap. Wait for clearer setup or better entry on dips.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$5.57
Based on -3.7% avg growth
INTRINSIC VALUE TODAY
$3.46
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 9.9x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: FLO is currently trading at $5.81, which is considered fair relative to its 30-day fair value range of $5.69 to $6.06. From a valuation perspective, the stock is trading at a discount (Forward PE: 8.5) compared to its historical average (9.9). Remarkably, the market is currently pricing in an annual earnings decline of 5.1% over the next few years. This pessimistic expectation contrasts with the company's recent 20.0% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, FLO is in a strong downtrend. The price is currently testing key support at $5.66. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 3.2% recently.
Market Sentiment: The stock scores a mixed 49/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $7.40 (+27.4%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, FLO is in a strong downtrend. The price is currently testing key support at $5.66. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 3.2% recently.
Market Sentiment: The stock scores a mixed 49/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $7.40 (+27.4%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$5.69 -
$6.06
Company Quality Score
46/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
67.6%
Protect Your Profits
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View Profit Protection PlanAll Signals
- NEUTRAL: Price in fair range
- NEUTRAL: Mixed technical signals (49/100)
- BULLISH: High volume confirmation
- BEARISH: Downward momentum (-3.2%)
- BULLISH: Trading 27.4% below Wall St target ($7.40)
- WARNING: Composite score 46/100 in the bottom quintile â this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$5.69 -
$6.06
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$5.66
Resistance Level
$6.29
Current Trend
Strong Downtrend
Technical data as of
Oct 21, 2026
Fundamental Context
Forward P/E (Next Year Est.)
8.49
Wall Street Target
$7.40
(+27.4%)
Revenue Growth (YoY)
6.8%
Earnings Growth (YoY)
20.0%
Profit Margin
1.1%
Valuation Discount vs History
-5.1% cheaper
PE vs Historical
8.5 vs 9.9
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-5.1%
(market-implied from PE analysis)
1-Year Target
$5.51
(-5%)
2-Year Target
$5.23
(-10%)
3-Year Target
$4.97
(-15%)
3-Yr Target (if PE normalizes)
(PE: 8â10)
$5.79
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 19.9, Growth: -11.4%)
$9.91
(+71%)
Base:
(SPY PE: 8.5, Growth: -11.4%)
$4.24
(-27%)
Bear:
(PE: 7.2, Growth: -11.4%)
$3.60
(-38%)
đ
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (22x PE), but valuation improves significantly next year (8x PE) as earnings recover.
Trailing PE: 22.22 | Current EPS (TTM): $0.27
Bull Case
$13.20
(+127%)
Analyst growth 100.0%, PE expands to 24.4
Base Case
$12.00
(+107%)
Market implied 100.0%, PE stable at 22.2
Bear Case
$4.08
(-30%)
Severe decline -20.0%, PE contracts to 18.9
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
đĄ
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 8.5 to 9.9
Stabilization Target:
$6.78
(+16.6%)
PE Expansion Potential:
+16.6%
Share & Embed Analysis
Last updated: October 22, 2026 8:47 AM ET
Data refreshes hourly during market hours. Next update: 9:47 AM
Data refreshes hourly during market hours. Next update: 9:47 AM
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Technical Signals Check
Is FLO showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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