Why is PLBY Up Today?

PLBY
$1.17
▲ +2.19% (+$0.03)
Last updated: Sep 14, 2026 6:40 PM ET (268 min ago)

About Playboy, Inc. Common Stock

Playboy Inc, formerly PLBY Group Inc connects consumers around the world with products, services, and experiences to help them look good, feel good, and have fun. PLBY Group serves consumers in four categories: Style and Apparel, Digital Entertainment and Lifestyle, Sexual Wellness, and Beauty and G...

Sector: RETAIL-MISCELLANEOUS RETAIL
Market Cap: $155.94M
Forward P/E: 23.1
52-Week Range: $1.08 - $2.75
Employees: 615

Overall Confidence: 50%

50% Confident

Based on news, social sentiment, options activity, and sector analysis

MOMENTUM 50% Confidence
🎯 PLBY showing strong bullish momentum
PLBY is up 2.2% today on 0.8x average volume. The move appears to be driven by general market sentiment and momentum traders.

✅ Move Confirmation

LOW VOLUME 0.8x average volume

UNCONFIRMED - Low volume suggests this move may not be sustainable.

📍 Sector Context

RETAIL-MISCELLANEOUS RETAIL sector: -0.3%

PLBY is outperforming its sector by 2.5%. This suggests a stock-specific catalyst.

Market Comparison

PLBY is significantly outperforming the market (+2.6% vs SPY)
S&P 500
SPY
-0.45%
Nasdaq 100
QQQ
-0.8%
PLBY
This Stock
+2.19%
vs S&P 500: +2.64%
vs Nasdaq: +2.99%

📊 What Happens Next?

Probability Analysis

45% chance this move continues in the next 1-3 days

Expected Range

Based on historical patterns and options pricing, PLBY is expected to trade between:
$1.14 - $1.20

Key Level to Watch

$1.22 resistance
Watch for continuation above $1.17

🔔 Get PLBY Alerts

We'll notify you when PLBY's trend changes or a new signal fires.

Last updated: Sep 14, 2026 6:40 PM (268 minutes ago)
Data refreshes every 30 minutes during market hours

Options Market Insight

Bullish
Options Sentiment
0.47
Put/Call Ratio
149.1%
Implied Volatility
Call Volume: 12,922
Put Volume: 6,112
Total: 19,034
Unusual Activity: $1.5 CALL (1,001 vol)

Historical Context

PLBY has moved more than 3.0% up on 45 occasions in the past year.

33.3%
Continuation Rate
15/45 times continued up
-0.26%
Avg Next Day Change
After similar up moves
Last similar move: Aug 19, 2026 (3.4%) → Next day: +0.8%

Frequently Asked Questions

Why is PLBY stock up today?

PLBY is up 2.2% today on 0.8x average volume. The move appears to be driven by general market sentiment and momentum traders.

Is PLBY stock a buy or sell right now?

Based on current analysis, PLBY shows 50% confidence in today's move. Volume is low which does not confirm the trend. View full buy/sell analysis →

What is the PLBY stock price target?

PLBY is currently trading at $1.17. Based on today's momentum, the expected short-term range is $1.14 - $1.20. See long-term price prediction →

Will PLBY stock continue rising?

Our analysis shows a 45% probability that PLBY's move continues in the next 1-3 days. Key level to watch: $1.22 (resistance).

Is PLBY stock oversold or overbought?

PLBY's RSI (Relative Strength Index) is currently at 42.9. This shows bearish momentum - the stock has negative momentum but isn't oversold yet.

What is the momentum for PLBY stock?

PLBY's 10-day momentum indicator is at -0.05. Negative momentum - the stock has mild downward pressure which may continue short-term.

Is PLBY outperforming or underperforming the market?

PLBY (+2.19%) is currently significantly outperforming the market (+2.6% vs SPY). Today, the S&P 500 (SPY) is down -0.45%, and Nasdaq (QQQ) is down -0.80%.

What does MACD indicate for PLBY?

PLBY's MACD (-0.02) is currently below the signal line (-0.02), indicating a bearish trend. This technical signal suggests selling pressure is dominant. The trend strength (ADX: 8.8) is weak.

Is PLBY in an uptrend or downtrend?

Based on moving average analysis, PLBY is in a bearish trend. The price ($1.17) is trading below both the 20-day SMA ($1.19) and 50-day SMA ($1.19). This alignment typically indicates sustained downward pressure.

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