USNA Stock Analysis: Buy, Sell, or Hold?
USNA - USANA Health Sciences Inc
$13.55
0.37 (2.81%)
▲
5d:
+1.35%
30d:
-35.23%
90d:
-26.99%
WAIT
LOW Confidence
Analysis Updated: Aug 21, 2026 12:00 AM ET
Earnings: Aug 04, 2026
0d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 MIXED SIGNALS: USNA shows conflicting indicators. Wait for confirmation before entering.
📊 MIXED SIGNALS: USNA shows conflicting indicators. Wait for confirmation before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$27.92
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$17.34
21.8% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 8.1x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: USNA is currently trading at $13.55, which is considered oversold relative to its 30-day fair value range of $14.11 to $22.60. The stock's valuation (Forward PE: 7.7) is in line with its historical norms (8.1). Remarkably, the market is currently pricing in an annual earnings decline of 1.7% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, USNA is showing sideways momentum. Immediate support is located at $12.57, while resistance sits at $15.39.
Market Sentiment: USNA scores 60/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $25.00 (+84.5%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, USNA is showing sideways momentum. Immediate support is located at $12.57, while resistance sits at $15.39.
Market Sentiment: USNA scores 60/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $25.00 (+84.5%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$14.11 -
$22.60
Company Quality Score
52/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
90.5%
All Signals
- BULLISH: Price oversold vs 30-day range
- BULLISH: Strong technical setup (60/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 84.5% below Wall St target ($25.00)
- WARNING: Composite score 52/100 in the bottom quintile — this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$14.11 -
$22.60
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$12.57
Resistance Level
$15.39
Current Trend
Sideways
Technical data as of
Aug 21, 2026
Fundamental Context
Forward P/E (Next Year Est.)
7.66
Wall Street Target
$25.00
(+84.5%)
Revenue Growth (YoY)
-5.3%
Earnings Growth (YoY)
-16.6%
Profit Margin
-2.4%
Valuation Discount vs History
-1.7% cheaper
PE vs Historical
7.7 vs 8.1
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-1.7%
(market-implied from PE analysis)
1-Year Target
$13.32
(-2%)
2-Year Target
$13.09
(-3%)
3-Year Target
$12.87
(-5%)
3-Yr Target (if PE normalizes)
(PE: 8→8)
$13.62
(+1%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.1, Growth: 132.9%)
$119.89
(+785%)
Base:
(SPY PE: 7.7, Growth: 132.9%)
$45.73
(+238%)
Bear:
(PE: 6.5, Growth: 132.9%)
$38.87
(+187%)
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 7.7 to 8.1
Stabilization Target:
$14.34
(+5.8%)
PE Expansion Potential:
+5.8%
Share & Embed Analysis
Last updated: August 23, 2026 9:54 PM ET
Data refreshes hourly during market hours. Next update: 10:54 PM
Data refreshes hourly during market hours. Next update: 10:54 PM
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Technical Signals Check
Is USNA showing a specific setup today?
Insider Activity (6 Months)
0
Buys
1
Sells
Net
INSIDERS SELLING
Recent Transactions
Gilbert A Fuller
SELL
1058 shares
2026-03-20
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