YELP Stock Analysis: Buy, Sell, or Hold?
YELP - YELP INC.
$23.46
-0.14 (-0.59%)
▼
5d:
-5.02%
30d:
-4.24%
90d:
+7.42%
WAIT
LOW Confidence
Analysis Updated: Aug 21, 2026 12:00 AM ET
Earnings: Aug 06, 2026
0d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 MIXED SIGNALS: YELP shows conflicting indicators. Wait for confirmation before entering.
📊 MIXED SIGNALS: YELP shows conflicting indicators. Wait for confirmation before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$48.24
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$29.95
21.7% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 10.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: YELP is currently trading at $23.46, which is considered oversold relative to its 30-day fair value range of $24.47 to $26.84. The stock's valuation (Forward PE: 9.5) is in line with its historical norms (10.0). Remarkably, the market is currently pricing in an annual earnings decline of 1.7% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, YELP is in a downtrend. Immediate support is located at $22.54, while resistance sits at $25.22.
Market Sentiment: YELP scores 60/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $26.00 (+10.8%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, YELP is in a downtrend. Immediate support is located at $22.54, while resistance sits at $25.22.
Market Sentiment: YELP scores 60/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $26.00 (+10.8%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$24.47 -
$26.84
Company Quality Score
53/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
88.1%
Protect Your Profits
Holding YELP? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BULLISH: Price oversold vs 30-day range
- BULLISH: Strong technical setup (60/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($26.00)
- WARNING: Composite score 53/100 in the bottom quintile — this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$24.47 -
$26.84
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$22.54
Resistance Level
$25.22
Current Trend
Downtrend
Technical data as of
Aug 21, 2026
Fundamental Context
Forward P/E (Next Year Est.)
9.47
Wall Street Target
$26.00
(+10.8%)
Revenue Growth (YoY)
1.4%
Earnings Growth (YoY)
-14.9%
Profit Margin
8.6%
Valuation Discount vs History
-1.7% cheaper
PE vs Historical
9.5 vs 10.0
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-1.7%
(market-implied from PE analysis)
1-Year Target
$23.06
(-2%)
2-Year Target
$22.67
(-3%)
3-Year Target
$22.28
(-5%)
3-Yr Target (if PE normalizes)
(PE: 9→10)
$23.53
(+0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.1, Growth: 40.3%)
$137.43
(+486%)
Base:
(SPY PE: 9.5, Growth: 40.3%)
$64.85
(+176%)
Bear:
(PE: 8.1, Growth: 40.3%)
$55.12
(+135%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (12x PE), but valuation improves significantly next year (9x PE) as earnings recover.
Trailing PE: 11.57 | Current EPS (TTM): $2.04
Bull Case
$31.52
(+34%)
Analyst growth 21.4%, PE expands to 12.7
Base Case
$28.66
(+22%)
Market implied 21.4%, PE stable at 11.6
Bear Case
$16.05
(-32%)
Severe decline -20.0%, PE contracts to 9.8
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 9.5 to 10.0
Stabilization Target:
$24.77
(+5.6%)
PE Expansion Potential:
+5.6%
Share & Embed Analysis
Last updated: August 23, 2026 6:31 PM ET
Data refreshes hourly during market hours. Next update: 7:31 PM
Data refreshes hourly during market hours. Next update: 7:31 PM
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Technical Signals Check
Is YELP showing a specific setup today?
Insider Activity (6 Months)
0
Buys
5
Sells
Net
INSIDERS SELLING
Recent Transactions
David A Schwarzbach
SELL
7500 shares
2026-04-15
Craig Saldanha
SELL
1200 shares
2026-04-01
David A Schwarzbach
SELL
7500 shares
2026-03-23
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