Bilibili (BILI) Stock: Buy, Sell, or Hold?

BILI - Bilibili Inc. American Depositary Shares

Services-Computer Processing & Data Preparation
$15.54
0.07 (0.45%) ▲
5d: +0.26%
30d: -11.75%
90d: -15.36%
BUY
HIGH Confidence
Analysis Updated: Sep 11, 2026 12:00 AM ET
Earnings: Aug 27, 2026 0d

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Interactive Price Chart (1 Month)

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💡
Bottom Line:
✅ BUY SIGNAL: BILI appears deeply undervalued. Market expects -10.9% annual earnings decline despite 53% recent earnings growth. Contrarian opportunity at discount to historical valuation.
See Forward Earnings Fair Value & Price Prediction →

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$42.05
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$26.11
40.5% Margin of Safety

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 2.5x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: BILI is currently trading at $15.54, which is considered oversold relative to its 30-day fair value range of $15.80 to $18.16. From a valuation perspective, the stock is trading at a discount (Forward PE: 1.8) compared to its historical average (2.5). Remarkably, the market is currently pricing in an annual earnings decline of 10.9% over the next few years. This pessimistic expectation contrasts with the company's recent 52.9% earnings growth, suggesting potential undervaluation if the company simply maintains stability.

Technical Outlook: Technically, BILI is in a strong uptrend. The price is currently testing key support at $15.16. A bounce from this level would confirm strength, while a break below could signal further downside.

Market Sentiment: BILI scores 86/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $26.84 (+72.7%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.

Quick Decision Summary

Current Position OVERSOLD
Historical Trading Range $15.80 - $18.16
Company Quality Score 71/100 (BUY)
Volume Confirmation HIGH
Confidence Score 90.5%

All Signals

  • BULLISH: Price oversold vs 30-day range
  • BULLISH: Strong technical setup (86/100)
  • BULLISH: High volume confirmation
  • BULLISH: Trading 72.7% below Wall St target ($26.84)
  • BULLISH: Bottoming setup score 86/100 — corrected, stabilizing, and turning up

Trading Range Analysis

30-Day Trading Range $15.80 - $18.16
Current vs Trading Range OVERSOLD

Support & Resistance Levels

Support Level $15.16
Resistance Level $17.13
Current Trend Strong Uptrend
Technical data as of Sep 11, 2026

Fundamental Context

Forward P/E (Next Year Est.) 1.80
Wall Street Target $26.84 (+72.7%)
Revenue Growth (YoY) 8.2%
Earnings Growth (YoY) 52.9%
Profit Margin 4.9%
Valuation Discount vs History -10.9% cheaper
PE vs Historical 1.8 vs 2.5 CHEAP
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): -10.9% (market-implied from PE analysis)
1-Year Target $13.99 (-10%)
2-Year Target $12.59 (-19%)
3-Year Target $11.33 (-27%)
3-Yr Target (if PE normalizes) (PE: 2→3) $15.74 (+1%)
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 20.2, Growth: 26.7%) $354.37 (+2180%)
Base: (SPY PE: 1.8, Growth: 26.7%) $31.61 (+103%)
Bear: (PE: 1.5, Growth: 26.7%) $26.87 (+73%)
📈 Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (30x PE), but valuation improves significantly next year (2x PE) as earnings recover.
Trailing PE: 29.75 | Current EPS (TTM): $0.52
Bull Case $34.03 (+119%)
Analyst growth 100.0%, PE expands to 32.7
Base Case $30.94 (+99%)
Market implied 100.0%, PE stable at 29.8
Bear Case $10.52 (-32%)
Severe decline -20.0%, PE contracts to 25.3
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡 Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 1.8 to 2.5
Stabilization Target: $21.59 (+39.0%)
PE Expansion Potential: +39.0%
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Last updated: September 11, 2026 9:42 PM ET
Data refreshes hourly during market hours. Next update: 10:42 PM
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