ADP vs BKNG

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Jul 27, 2026

ADP

52.6
AI Score
VS
BKNG Wins

BKNG

55.9
AI Score

Investment Advisor Scores

ADP

53score
Recommendation
HOLD

BKNG

56score
Recommendation
HOLD

AI Analyst Insights

Detailed Metrics Comparison

Metric ADP BKNG Winner
Forward P/E 20 16.9492 BKNG
PEG Ratio 2.272 0.7672 BKNG
Revenue Growth 7.0% 16.2% BKNG
Earnings Growth 10.5% 240.0% BKNG
Tradestie Score 52.6/100 55.9/100 BKNG
Profit Margin 20.1% 22.2% BKNG
Beta 1.00 1.00 Tie
AI Recommendation HOLD HOLD Tie

Relative Price Performance (Last 90 Days)

ADP 1M: +12.2% · 3M: +26.5% BKNG 1M: +21.8% · 3M: +24.8%

Current Technical Phase

ADP

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (7.8% over 20 days), RSI 65

RSI (14): 65.1 · Price: $270.72

BKNG

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (6.2% over 20 days), RSI 73

RSI (14): 72.8 · Price: $213.80

Fundamentals Snapshot

Metric ADP BKNG
Market Cap
Forward P/E 22.2 17.4
Trailing P/E 25.0 23.0
Revenue (TTM)
Revenue Growth 0.1% 0.1%
Gross Margin 0.5% 0.9%
Operating Margin 0.2% 0.3%
EPS 10.94 9.02
Dividend Yield 0.02% 0.01%

Frequently Asked Questions

Based on our detailed analysis, BKNG is currently the stronger investment candidate based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.