AMZN vs GOOGL

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Oct 07, 2026

AMZN

56.0
AI Score
VS
GOOGL Wins

GOOGL

53.0
AI Score

Investment Advisor Scores

AMZN

56score
Recommendation
HOLD

GOOGL

53score
Recommendation
HOLD

AI Analyst Insights

Detailed Metrics Comparison

Metric AMZN GOOGL Winner
Forward P/E 23.6407 22.8311 GOOGL
PEG Ratio 1.4781 1.2549 GOOGL
Revenue Growth 19.6% 24.2% GOOGL
Earnings Growth 242.3% 294.0% GOOGL
Tradestie Score 56.0/100 53.0/100 AMZN
Profit Margin 17.4% 54.8% GOOGL
Beta 1.00 1.00 Tie
AI Recommendation HOLD HOLD Tie

Relative Price Performance (Last 90 Days)

AMZN 1M: +1.1% · 3M: +5.2% GOOGL 1M: +3.6% · 3M: -2.3%

Current Technical Phase

AMZN

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (1.3% over 20 days), RSI 59

RSI (14): 58.7 · Price: $259.92

GOOGL

Neutral
Hold

Mixed signals - no dominant trend phase, RSI 56

RSI (14): 55.7 · Price: $350.50

Fundamentals Snapshot

Metric AMZN GOOGL
Market Cap — —
Forward P/E 24.7 23.5
Trailing P/E 20.2 17.4
Revenue (TTM) — —
Revenue Growth 0.2% 0.2%
Gross Margin 0.5% 0.6%
Operating Margin 0.1% 0.3%
EPS 12.67 20.00
Dividend Yield — 0.00%

Frequently Asked Questions

Based on our detailed analysis, GOOGL is currently the stronger investment candidate based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.