ELF vs HLN

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Aug 24, 2026

ELF

36.4
AI Score
VS
HLN Wins

HLN

44.9
AI Score

Investment Advisor Scores

ELF

36score
Recommendation
EXTENDED

HLN

45score
Recommendation
HOLD

AI Analyst Insights

Detailed Metrics Comparison

Metric ELF HLN Winner
Forward P/E 34.8432 17.762 HLN
PEG Ratio 1.3707 2.434 ELF
Revenue Growth 35.5% 2.2% ELF
Earnings Growth 93.1% -4.5% ELF
Tradestie Score 36.4/100 44.9/100 HLN
Profit Margin -0.2% 14.5% HLN
Beta 1.00 1.00 Tie
AI Recommendation EXTENDED HOLD Tie

Relative Price Performance (Last 90 Days)

ELF 1M: +35.8% · 3M: +98.6% HLN 1M: +3.9% · 3M: +9.4%

Current Technical Phase

ELF

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (23.0% over 20 days), RSI 74

RSI (14): 73.7 · Price: $105.04

HLN

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (3.6% over 20 days), RSI 61

RSI (14): 61.5 · Price: $10.16

Fundamentals Snapshot

Metric ELF HLN
Market Cap
Forward P/E 28.3 16.1
Trailing P/E 100.5 20.1
Revenue (TTM)
Revenue Growth 0.4% 0.0%
Gross Margin 0.6% 0.7%
Operating Margin 0.1% 0.2%
EPS 0.98 0.49
Dividend Yield 0.02%

Frequently Asked Questions

Based on our detailed analysis, HLN is currently the stronger investment candidate based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.