HNST vs ELF

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Nov 11, 2026

HNST

34.3
AI Score
VS
ELF Wins

ELF

43.6
AI Score

Investment Advisor Scores

HNST

34score
Recommendation
SELL

ELF

44score
Recommendation
HOLD

AI Analyst Insights

AI insights temporarily unavailable

Detailed Metrics Comparison

Metric HNST ELF Winner
Revenue 246.01M 1.00B ELF
Net Income 101.96M 96.63M HNST
Gross Margin 45.4% 76.9% ELF
Net Margin 41.4% 9.7% HNST
Operating Income 10.08M 154.87M ELF
ROE 38.8% 7.9% HNST
ROA 32.6% 3.8% HNST
Total Assets 312.68M 2.57B ELF
Cash 102.95M 350.80M ELF
Current Ratio 4.26 2.57 HNST
Free Cash Flow 30.52M 122.33M ELF

Relative Price Performance (Last 90 Days)

HNST 1M: -1.7% · 3M: +1.4% ELF 1M: +9.5% · 3M: +28.7%

Current Technical Phase

HNST

Neutral
Hold

Mixed signals - no dominant trend phase, RSI 58

RSI (14): 58.2 · Price: $5.10

ELF

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (6.2% over 20 days), RSI 63

RSI (14): 63.0 · Price: $118.46

Fundamentals Snapshot

Metric HNST ELF
Market Cap — —
Forward P/E 45.5 32.9
Trailing P/E 7.5 83.5
Revenue (TTM) — —
Revenue Growth -0.1% 0.5%
Gross Margin 0.4% 0.7%
Operating Margin 0.0% 0.1%
EPS 0.69 1.42
Dividend Yield — —

Frequently Asked Questions

Based on our detailed analysis, ELF is currently the stronger investment candidate, winning 6 of the key financial metrics based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.