TOUR vs BKNG

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Sep 28, 2026

TOUR

45.9
AI Score
VS
BKNG Wins

BKNG

62.3
AI Score

Investment Advisor Scores

TOUR

46score
Recommendation
HOLD

BKNG

62score
Recommendation
HOLD

AI Analyst Insights

Detailed Metrics Comparison

Metric TOUR BKNG Winner
Forward P/E 7.9114 13.2802 TOUR
PEG Ratio 6543 0.6067 BKNG
Revenue Growth 3.0% 8.1% BKNG
Earnings Growth -94.5% 130.0% BKNG
Tradestie Score 45.9/100 62.3/100 BKNG
Profit Margin 3.8% 25.5% BKNG
Beta 1.00 1.00 Tie
AI Recommendation HOLD HOLD Tie

Relative Price Performance (Last 90 Days)

TOUR 1M: +0.5% · 3M: +2.0% BKNG 1M: -20.3% · 3M: -12.2%

Current Technical Phase

TOUR

Neutral
Hold

Mixed signals - no dominant trend phase, RSI 46

RSI (14): 46.3 · Price: $4.97

BKNG

Markdown
Sell / avoid

Price below a falling SMA50 (slope -2.2%), weak momentum, RSI 30

RSI (14): 30.3 · Price: $159.02

Fundamentals Snapshot

Metric TOUR BKNG
Market Cap — —
Forward P/E 2.5 12.9
Trailing P/E 11.1 17.8
Revenue (TTM) — —
Revenue Growth 0.0% 0.1%
Gross Margin 0.6% 0.9%
Operating Margin 0.0% 0.3%
EPS 0.45 9.01
Dividend Yield — 0.01%

Frequently Asked Questions

Based on our detailed analysis, BKNG is currently the stronger investment candidate based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.