ULTA vs WSM

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Oct 21, 2026

ULTA

36.9
AI Score
VS
WSM Wins

WSM

37.5
AI Score

Investment Advisor Scores

ULTA

37score
Recommendation
SELL

WSM

38score
Recommendation
SELL

AI Analyst Insights

AI insights temporarily unavailable

Detailed Metrics Comparison

Metric ULTA WSM Winner
Revenue 3.77B 6.20B ULTA
Net Income 569.47M 622.48M ULTA
Gross Margin 47.9% 39.6% WSM
Net Margin 15.1% 10.0% WSM
Operating Income 740.48M 827.90M ULTA
ROE 26.6% 23.5% WSM
ROA 10.3% 8.9% WSM
Total Assets 5.51B 6.96B ULTA
Cash 1.03B 158.45M WSM
Current Ratio 1.45 1.35 WSM
Free Cash Flow 579.43M 242.06M WSM

Relative Price Performance (Last 90 Days)

ULTA 1M: +16.8% · 3M: +33.6% WSM 1M: +14.5% · 3M: +15.0%

Current Technical Phase

ULTA

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (4.5% over 20 days), RSI 75

RSI (14): 75.1 · Price: $635.01

WSM

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (1.0% over 20 days), RSI 73

RSI (14): 73.0 · Price: $260.80

Fundamentals Snapshot

Metric ULTA WSM
Market Cap — —
Forward P/E 22.2 28.5
Trailing P/E 22.1 26.0
Revenue (TTM) — —
Revenue Growth 0.1% 0.1%
Gross Margin 0.4% 0.5%
Operating Margin 0.1% 0.2%
EPS 27.44 9.75
Dividend Yield — 0.01%

Frequently Asked Questions

Based on our detailed analysis, WSM is currently the stronger investment candidate, winning 7 of the key financial metrics based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.