WIX vs PAY

Head-to-Head Stock Analysis & Investment Rating

Last Updated: Oct 23, 2026

WIX

45.4
AI Score
VS
PAY Wins

PAY

57.5
AI Score

Investment Advisor Scores

WIX

45score
Recommendation
HOLD

PAY

58score
Recommendation
HOLD

AI Analyst Insights

AI insights temporarily unavailable

Detailed Metrics Comparison

Metric WIX PAY Winner
Revenue 1.99B 1.20B WIX
Net Income 50.65M 66.90M PAY
Gross Margin 68.1% 24.8% WIX
Net Margin 2.5% 5.6% PAY
Operating Income 1.75M 75.54M PAY
ROE -13.8% 11.9% PAY
ROA 1.9% 10.0% PAY
Total Assets 2.61B 667.88M WIX
Cash 311.36M 320.91M PAY
Current Ratio 1.19 4.46 PAY

Relative Price Performance (Last 90 Days)

WIX 1M: +5.7% · 3M: +45.4% PAY 1M: +7.8% · 3M: +5.9%

Current Technical Phase

WIX

Markup
Hold / add on dips

Price above SMA50, rising 50-day trend (9.1% over 20 days), RSI 58

RSI (14): 58.3 · Price: $81.94

PAY

Neutral
Hold

Mixed signals - no dominant trend phase, RSI 54

RSI (14): 53.8 · Price: $33.35

Fundamentals Snapshot

Metric WIX PAY
Market Cap — —
Forward P/E 12.0 30.8
Trailing P/E — 51.6
Revenue (TTM) — —
Revenue Growth 0.1% 0.3%
Gross Margin 0.7% 0.2%
Operating Margin -0.1% 0.1%
EPS -3.43 0.66
Dividend Yield — —

Frequently Asked Questions

Based on our detailed analysis, PAY is currently the stronger investment candidate, winning 7 of the key financial metrics based on our comprehensive scoring model.

We analyze revenue and earnings growth rates in the "Growth" section above. Generally, the company with higher year-over-year revenue and EPS growth is fostering better expansion. Check the table above for the specific growth percentages.

Valuation is determined by metrics like the P/E Ratio and PEG Ratio. A lower P/E typically suggests a stock is cheaper relative to its earnings. Refer to the "Valuation" section in our comparison table to see which stock currently trades at a more attractive multiple.