NKE Stock Analysis: Buy, Sell, or Hold?
NKE - Nike, Inc.
$43.81
0.08 (0.18%)
▲
5d:
-4.72%
30d:
+1.67%
90d:
-25.29%
BUY
MODERATE Confidence
Analysis Updated: Jun 3, 2026 12:00 AM ET
Earnings: Jun 30, 2026
26d
Smart Money Accumulation
None View Scanner →
Strength: 7.3/10
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18 traders called NKE this week
83% bullish • 4 bearish
83% bullish • 4 bearish
Interactive Price Chart (1 Month)
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Bottom Line:
💡 BUY OPPORTUNITY: NKE shows positive signals but monitor for confirmation. Market pricing in 3.3% decline. Moderate conviction.
💡 BUY OPPORTUNITY: NKE shows positive signals but monitor for confirmation. Market pricing in 3.3% decline. Moderate conviction.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$87.39
Based on 13.8% avg growth
INTRINSIC VALUE TODAY
$54.26
19.3% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 25.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: NKE is currently trading at $43.81, which is considered fair relative to its 30-day fair value range of $42.65 to $45.41. The stock's valuation (Forward PE: 23.6) is in line with its historical norms (26.2). Remarkably, the market is currently pricing in an annual earnings decline of 3.3% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, NKE is in a strong downtrend. Immediate support is located at $41.81, while resistance sits at $47.65.
Market Sentiment: The stock shows a mixed technical setup (45/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $60.78 (+38.7%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, NKE is in a strong downtrend. Immediate support is located at $41.81, while resistance sits at $47.65.
Market Sentiment: The stock shows a mixed technical setup (45/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $60.78 (+38.7%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$42.65 -
$45.41
Company Quality Score
56/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
72.4%
All Signals
- NEUTRAL: Price in fair range
- NEUTRAL: Mixed technical signals (45/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 38.7% below Wall St target ($60.78)
Trading Range Analysis
30-Day Trading Range
$42.65 -
$45.41
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$41.81
Resistance Level
$47.65
Current Trend
Strong Downtrend
Technical data as of
Jun 2, 2026
Fundamental Context
Forward P/E (Next Year Est.)
23.65
Wall Street Target
$60.78
(+38.7%)
Revenue Growth (YoY)
0.1%
Earnings Growth (YoY)
-34.8%
Profit Margin
4.8%
Valuation Discount vs History
-3.3% cheaper
PE vs Historical
23.7 vs 26.2
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-3.3%
(market-implied from PE analysis)
1-Year Target
$42.36
(-3%)
2-Year Target
$40.97
(-7%)
3-Year Target
$39.61
(-10%)
3-Yr Target (if PE normalizes)
(PE: 24→26)
$43.89
(+0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 23.6, Growth: 23.5%)
$82.61
(+89%)
Base:
(SPY PE: 21.9, Growth: 23.5%)
$76.53
(+75%)
Bear:
(PE: 18.6, Growth: 23.5%)
$65.05
(+49%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (30x PE), but valuation improves significantly next year (24x PE) as earnings recover.
Trailing PE: 30.25 | Current EPS (TTM): $1.52
Bull Case
$61.64
(+30%)
Analyst growth 21.9%, PE expands to 33.3
Base Case
$56.04
(+18%)
Market implied 21.9%, PE stable at 30.3
Bear Case
$31.27
(-34%)
Severe decline -20.0%, PE contracts to 25.7
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 23.6 to 26.2
Stabilization Target:
$48.54
(+10.8%)
PE Expansion Potential:
+10.8%
Share & Embed Analysis
Last updated: June 03, 2026 5:07 PM ET
Data refreshes hourly during market hours. Next update: 6:07 PM
Data refreshes hourly during market hours. Next update: 6:07 PM
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Technical Signals Check
Is NKE showing a specific setup today?
Insider Activity (6 Months)
9
Buys
2
Sells
+
Net
INSIDERS BUYING
Recent Transactions
Elliott Hill
BUY
23660 shares
2026-04-13
Timothy D Cook
BUY
25000 shares
2026-04-10
John W Rogers Jr
BUY
4000 shares
2026-04-09
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