Brunswick (BC) Stock: Buy, Sell, or Hold?
BC - Brunswick Corporation
$70.72
0.84 (1.20%)
▲
5d:
-2.8%
30d:
-11.96%
90d:
-13.35%
WAIT
LOW Confidence
Analysis Updated: Sep 11, 2026 12:00 AM ET
Earnings: Oct 22, 2026
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 MIXED SIGNALS: BC shows conflicting indicators. Wait for confirmation before entering.
📊 MIXED SIGNALS: BC shows conflicting indicators. Wait for confirmation before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$145.06
Based on 11.4% avg growth
INTRINSIC VALUE TODAY
$90.07
21.5% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 15.7x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: BC is currently trading at $70.72, which is considered oversold relative to its 30-day fair value range of $74.09 to $82.54. From a valuation perspective, the stock is trading at a discount (Forward PE: 13.1) compared to its historical average (15.7). Remarkably, the market is currently pricing in an annual earnings decline of 6.0% over the next few years. This pessimistic expectation contrasts with the company's recent 87.5% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, BC is in a downtrend. The price is currently testing key support at $69.25. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: BC scores 21/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $90.71 (+28.3%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, BC is in a downtrend. The price is currently testing key support at $69.25. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: BC scores 21/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $90.71 (+28.3%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$74.09 -
$82.54
Company Quality Score
40/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
57.1%
All Signals
- BULLISH: Price oversold vs 30-day range
- BEARISH: Weak technical setup (21/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 28.3% below Wall St target ($90.71)
- WARNING: Composite score 40/100 in the bottom quintile — this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$74.09 -
$82.54
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$69.25
Resistance Level
$78.58
Current Trend
Downtrend
Technical data as of
Sep 11, 2026
Fundamental Context
Forward P/E (Next Year Est.)
13.06
Wall Street Target
$90.71
(+28.3%)
Revenue Growth (YoY)
7.7%
Earnings Growth (YoY)
87.5%
Profit Margin
-1.5%
Valuation Discount vs History
-6.0% cheaper
PE vs Historical
13.1 vs 15.7
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-6.0%
(market-implied from PE analysis)
1-Year Target
$66.48
(-6%)
2-Year Target
$62.49
(-12%)
3-Year Target
$58.74
(-17%)
3-Yr Target (if PE normalizes)
(PE: 13→16)
$70.62
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.2, Growth: 18.8%)
$183.12
(+159%)
Base:
(SPY PE: 13.1, Growth: 18.8%)
$118.56
(+68%)
Bear:
(PE: 11.1, Growth: 18.8%)
$100.78
(+43%)
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 13.1 to 15.7
Stabilization Target:
$85.02
(+20.2%)
PE Expansion Potential:
+20.2%
Share & Embed Analysis
Last updated: September 12, 2026 7:10 AM ET
Data refreshes hourly during market hours. Next update: 8:10 AM
Data refreshes hourly during market hours. Next update: 8:10 AM
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Technical Signals Check
Is BC showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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