CHD Stock Analysis: Buy, Sell, or Hold?
CHD - Church & Dwight Co., Inc.
$96.08
2.34 (2.50%)
▲
5d:
-2.28%
30d:
+0.46%
90d:
+1.51%
BUY
MODERATE Confidence
Analysis Updated: Jun 22, 2026 12:00 AM ET
Earnings: Aug 07, 2026
Get Alerted When CHD Hits Your Target Price
Join 10,000+ traders who never miss a move
You're in! Check your email to confirm and set your target price.
100% Free
No spam, ever
Unsubscribe anytime
Interactive Price Chart (1 Month)
Loading chart...
Loading historical data...
Bottom Line:
💡 BUY OPPORTUNITY: CHD shows positive signals but monitor for confirmation. Market pricing in 1.3% decline. Moderate conviction.
💡 BUY OPPORTUNITY: CHD shows positive signals but monitor for confirmation. Market pricing in 1.3% decline. Moderate conviction.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$133.27
Based on 6.5% avg growth
INTRINSIC VALUE TODAY
$82.75
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 23.8x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: CHD is currently trading at $96.08, which is considered oversold relative to its 30-day fair value range of $94.74 to $97.66. The stock's valuation (Forward PE: 22.9) is in line with its historical norms (23.8). Remarkably, the market is currently pricing in an annual earnings decline of 1.3% over the next few years. This pessimistic expectation contrasts with the company's recent 2.2% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, CHD is in a strong downtrend. The price is currently testing key support at $93.67. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, CHD is in a strong downtrend. The price is currently testing key support at $93.67. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$94.74 -
$97.66
Company Quality Score
59/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
74.8%
All Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- NEUTRAL: Near Wall St target ($102.53)
Trading Range Analysis
30-Day Trading Range
$94.74 -
$97.66
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$93.67
Resistance Level
$100.12
Current Trend
Strong Downtrend
Technical data as of
Jun 22, 2026
Fundamental Context
Forward P/E (Next Year Est.)
22.92
Wall Street Target
$102.53
(+9.4%)
Revenue Growth (YoY)
0.2%
Earnings Growth (YoY)
2.2%
Profit Margin
11.8%
Valuation Discount vs History
-1.3% cheaper
PE vs Historical
22.9 vs 23.8
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-1.3%
(market-implied from PE analysis)
1-Year Target
$92.52
(-1%)
2-Year Target
$91.32
(-3%)
3-Year Target
$90.13
(-4%)
3-Yr Target (if PE normalizes)
(PE: 23→24)
$93.59
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.9, Growth: 9.0%)
$121.49
(+30%)
Base:
(SPY PE: 21.8, Growth: 9.0%)
$115.44
(+23%)
Bear:
(PE: 18.5, Growth: 9.0%)
$98.12
(+5%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (31x PE), but valuation improves significantly next year (23x PE) as earnings recover.
Trailing PE: 31.46 | Current EPS (TTM): $3.04
Bull Case
$141.52
(+51%)
Analyst growth 34.5%, PE expands to 34.6
Base Case
$128.65
(+37%)
Market implied 34.5%, PE stable at 31.5
Bear Case
$65.03
(-31%)
Severe decline -20.0%, PE contracts to 26.7
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 22.9 to 23.8
Stabilization Target:
$97.33
(+3.8%)
PE Expansion Potential:
+3.8%
Share & Embed Analysis
Last updated: June 23, 2026 12:28 PM ET
Data refreshes hourly during market hours. Next update: 1:28 PM
Data refreshes hourly during market hours. Next update: 1:28 PM
🔥 Top Stocks Breaking Out Now
| Ticker | Score | Recommendation | Change % |
|---|
Technical Signals Check
Is CHD showing a specific setup today?
Insider Activity (6 Months)
2
Buys
2
Sells
0
Net
INSIDERS SELLING
Recent Transactions
Penry W Price
SELL
7000 shares
2026-03-12
Janet S Vergis
SELL
12960 shares
2026-02-04
Ro Khanna
BUY
2026-01-29
Top Rated Household & Personal Products Stocks
Top-rated stocks in Household & Personal Products by analyst ratings.
| Stock | Analyst Consensus | Analyst Target | Tradestie Score |
|---|---|---|---|
|
PG
Procter & Gamble Company |
BUY
24 analysts |
$163 | 62 BUY |
|
CL
Colgate-Palmolive Company |
BUY
22 analysts |
$96 | 58 HOLD |
|
EL
Estee Lauder Companies I… |
HOLD
25 analysts |
$95 | 55 HOLD |
|
ELF
ELF Beauty Inc |
STRONG BUY
17 analysts |
$72 | 53 HOLD |
|
COTY
Coty Inc |
HOLD
20 analysts |
$3 | 55 HOLD |
Advanced CHD Option Strategies
Professional options setups generated by AI based on today's CHD price and gamma walls.
