Church & Dwight (CHD) Stock: Buy, Sell, or Hold?
CHD - Church & Dwight Co., Inc.
$94.15
0.21 (0.22%)
▲
5d:
-4.5%
30d:
-7.0%
90d:
-3.02%
WAIT
LOW Confidence
Analysis Updated: Sep 11, 2026 12:00 AM ET
Earnings: Oct 30, 2026
Get Alerted When CHD Hits Your Target Price
Join 10,000+ traders who never miss a move
You're in! Check your email to confirm and set your target price.
100% Free
No spam, ever
Unsubscribe anytime
Interactive Price Chart (1 Month)
Loading chart...
Loading historical data...
Bottom Line:
📊 MIXED SIGNALS: CHD shows conflicting indicators. Wait for confirmation before entering.
📊 MIXED SIGNALS: CHD shows conflicting indicators. Wait for confirmation before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$126.68
Based on 5.5% avg growth
INTRINSIC VALUE TODAY
$78.66
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 24.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: CHD is currently trading at $94.15, which is considered oversold relative to its 30-day fair value range of $97.33 to $102.85. The stock's valuation (Forward PE: 23.3) is in line with its historical norms (24.0). Remarkably, the market is currently pricing in an annual earnings decline of 1.0% over the next few years. This pessimistic expectation contrasts with the company's recent 9.0% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, CHD is in a strong downtrend. The price is currently testing key support at $93.03. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: CHD scores 28/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $105.37 (+11.9%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, CHD is in a strong downtrend. The price is currently testing key support at $93.03. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: CHD scores 28/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $105.37 (+11.9%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$97.33 -
$102.85
Company Quality Score
39/100
(SELL)
Volume Confirmation
HIGH
Confidence Score
54.8%
Protect Your Profits
Holding CHD? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BULLISH: Price oversold vs 30-day range
- BEARISH: Weak technical setup (28/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($105.37)
- WARNING: Composite score 38/100 in the bottom quintile — this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$97.33 -
$102.85
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$93.04
Resistance Level
$102.69
Current Trend
Strong Downtrend
Technical data as of
Sep 11, 2026
Fundamental Context
Forward P/E (Next Year Est.)
23.31
Wall Street Target
$105.37
(+11.9%)
Revenue Growth (YoY)
1.6%
Earnings Growth (YoY)
9.0%
Profit Margin
12.0%
Valuation Discount vs History
-1.0% cheaper
PE vs Historical
23.3 vs 24.0
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-1.0%
(market-implied from PE analysis)
1-Year Target
$93.21
(-1%)
2-Year Target
$92.28
(-2%)
3-Year Target
$91.35
(-3%)
3-Yr Target (if PE normalizes)
(PE: 23→24)
$94.07
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 23.3, Growth: 7.0%)
$115.42
(+23%)
Base:
(SPY PE: 20.2, Growth: 7.0%)
$99.89
(+6%)
Bear:
(PE: 17.1, Growth: 7.0%)
$84.91
(-10%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (31x PE), but valuation improves significantly next year (23x PE) as earnings recover.
Trailing PE: 30.50 | Current EPS (TTM): $3.08
Bull Case
$135.53
(+44%)
Analyst growth 31.2%, PE expands to 33.6
Base Case
$123.21
(+31%)
Market implied 31.2%, PE stable at 30.5
Bear Case
$63.88
(-32%)
Severe decline -20.0%, PE contracts to 25.9
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 23.3 to 24.0
Stabilization Target:
$96.95
(+3.0%)
PE Expansion Potential:
+3.0%
Share & Embed Analysis
Last updated: September 12, 2026 3:01 AM ET
Data refreshes hourly during market hours. Next update: 4:01 AM
Data refreshes hourly during market hours. Next update: 4:01 AM
🔥 Top Stocks Breaking Out Now
| Ticker | Score | Recommendation | Change % |
|---|
Technical Signals Check
Is CHD showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
Top Rated Household & Personal Products Stocks
Top-rated stocks in Household & Personal Products by analyst ratings.
| Stock | Analyst Consensus | Analyst Target | Tradestie Score |
|---|---|---|---|
|
PG
Procter & Gamble Company |
BUY
24 analysts |
$161 | 47 HOLD |
|
CL
Colgate-Palmolive Company |
BUY
22 analysts |
$99 | 44 HOLD |
|
EL
Estee Lauder Companies I… |
HOLD
25 analysts |
$107 | 43 HOLD |
|
ELF
ELF Beauty Inc |
STRONG BUY
17 analysts |
$99 | 36 SELL |
|
COTY
Coty Inc |
HOLD
20 analysts |
$3 | 46 HOLD |
Advanced CHD Option Strategies
Professional options setups generated by AI based on today's CHD price and gamma walls.
