Traeger (COOK) Stock: Buy, Sell, or Hold?
COOK - Traeger, Inc.
$44.66
0.36 (0.81%)
▲
5d:
-3.0%
30d:
-7.31%
90d:
-27.1%
WAIT
LOW Confidence
Analysis Updated: Oct 21, 2026 12:00 AM ET
Earnings: Nov 04, 2026
12d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 MIXED SIGNALS: COOK shows conflicting indicators. Wait for confirmation before entering.
📊 MIXED SIGNALS: COOK shows conflicting indicators. Wait for confirmation before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$15.00
Based on 7.0% avg growth
INTRINSIC VALUE TODAY
$9.32
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 25.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: COOK is currently trading at $44.66, which is considered oversold relative to its 30-day fair value range of $45.54 to $51.21. From a valuation perspective, the stock is trading at a premium (Forward PE: 103.4) compared to its historical average (57.3). At these levels, the market is pricing in 21.7% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, COOK is in a strong downtrend. Immediate support is located at $43.25, while resistance sits at $52.18.
Market Sentiment: The stock scores a mixed 59/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $62.33 (+40.7%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, COOK is in a strong downtrend. Immediate support is located at $43.25, while resistance sits at $52.18.
Market Sentiment: The stock scores a mixed 59/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $62.33 (+40.7%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$45.54 -
$51.21
Company Quality Score
49/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
78.6%
All Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (59/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 40.7% below Wall St target ($62.33)
- NEUTRAL: Trading at premium valuation - market expects 21.7% growth which is achievable
- WARNING: Composite score 49/100 in the bottom quintile — this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$45.54 -
$51.21
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$43.25
Resistance Level
$52.18
Current Trend
Strong Downtrend
Technical data as of
Oct 21, 2026
Fundamental Context
Forward P/E (Next Year Est.)
103.43
Wall Street Target
$62.33
(+40.7%)
Revenue Growth (YoY)
-17.4%
Profit Margin
-23.2%
Valuation Premium vs History
+21.7% premium
PE vs Historical
103.4 vs 57.3
STRETCHED
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+21.7%
(market-implied from PE analysis)
1-Year Target
$53.91
(+22%)
2-Year Target
$65.61
(+48%)
3-Year Target
$79.85
(+80%)
3-Yr Target (if PE normalizes)
(PE: 103→57)
PE COMPRESSION
$44.24
(0%)
Earnings growth offset by PE compression
Share & Embed Analysis
Last updated: October 22, 2026 10:59 AM ET
Data refreshes hourly during market hours. Next update: 11:59 AM
Data refreshes hourly during market hours. Next update: 11:59 AM
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Technical Signals Check
Is COOK showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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