WHR Stock Analysis: Buy, Sell, or Hold?
WHR - Whirlpool Corp.
$38.85
-1.87 (-4.59%)
▼
5d:
+2.13%
30d:
-3.14%
90d:
-31.25%
BUY
HIGH Confidence
Analysis Updated: Jul 13, 2026 12:00 AM ET
Earnings: Jul 27, 2026
12d
Smart Money Accumulation
None View Scanner →
Strength: 7.7/10
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1 traders called WHR this week
100% bullish • 0 bearish
100% bullish • 0 bearish
Interactive Price Chart (1 Month)
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Bottom Line:
✅ BUY SIGNAL: WHR shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
✅ BUY SIGNAL: WHR shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$80.87
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$50.21
22.6% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 9.2x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: WHR is currently trading at $38.85, which is considered fair relative to its 30-day fair value range of $37.48 to $40.87. The stock's valuation (Forward PE: 8.6) is in line with its historical norms (9.2). Remarkably, the market is currently pricing in an annual earnings decline of 2.0% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, WHR is in a strong downtrend. The price is currently testing key support at $38.63. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 4.6% recently.
Market Sentiment: WHR has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Wall Street analysts see significant upside, with an average price target of $55.60 (+43.1%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, WHR is in a strong downtrend. The price is currently testing key support at $38.63. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 4.6% recently.
Market Sentiment: WHR has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Wall Street analysts see significant upside, with an average price target of $55.60 (+43.1%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$37.48 -
$40.87
Company Quality Score
60/100
(BUY)
Volume Confirmation
HIGH
Confidence Score
78.6%
All Signals
- NEUTRAL: Price in fair range
- BULLISH: Strong technical setup (60/100)
- BULLISH: High volume confirmation
- BEARISH: Downward momentum (-4.6%)
- BULLISH: Trading 43.1% below Wall St target ($55.60)
Trading Range Analysis
30-Day Trading Range
$37.48 -
$40.87
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$38.64
Resistance Level
$45.18
Current Trend
Strong Downtrend
Technical data as of
Jun 9, 2026
Fundamental Context
Forward P/E (Next Year Est.)
8.61
Wall Street Target
$55.60
(+43.1%)
Revenue Growth (YoY)
-9.6%
Earnings Growth (YoY)
-34.7%
Profit Margin
1.1%
Valuation Discount vs History
-2.0% cheaper
PE vs Historical
8.6 vs 9.2
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-2.0%
(market-implied from PE analysis)
1-Year Target
$38.07
(-2%)
2-Year Target
$37.31
(-4%)
3-Year Target
$36.57
(-6%)
3-Yr Target (if PE normalizes)
(PE: 9→9)
$39.09
(+1%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 21.8, Growth: 59.5%)
$331.81
(+754%)
Base:
(SPY PE: 8.6, Growth: 59.5%)
$131.12
(+238%)
Bear:
(PE: 7.3, Growth: 59.5%)
$111.45
(+187%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (14x PE), but valuation improves significantly next year (9x PE) as earnings recover.
Trailing PE: 13.80 | Current EPS (TTM): $2.95
Bull Case
$68.54
(+76%)
Analyst growth 53.0%, PE expands to 15.2
Base Case
$62.31
(+60%)
Market implied 53.0%, PE stable at 13.8
Bear Case
$27.69
(-29%)
Severe decline -20.0%, PE contracts to 11.7
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 8.6 to 9.2
Stabilization Target:
$41.53
(+6.9%)
PE Expansion Potential:
+6.9%
Share & Embed Analysis
Last updated: July 14, 2026 9:42 AM ET
Data refreshes hourly during market hours. Next update: 10:42 AM
Data refreshes hourly during market hours. Next update: 10:42 AM
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Technical Signals Check
Is WHR showing a specific setup today?
Insider Activity (6 Months)
1
Buys
0
Sells
+
Net
NEUTRAL
Recent Transactions
Maria Elvira Salazar
BUY
2026-03-19
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