DECK Stock Analysis: Buy, Sell, or Hold?
DECK - Deckers Outdoor Corp
$93.30
2.10 (2.30%)
▲
5d:
-4.67%
30d:
-12.42%
90d:
-0.67%
WAIT
LOW Confidence
Analysis Updated: Aug 13, 2026 12:00 AM ET
Earnings: Oct 22, 2026
Smart Money Accumulation
Options open interest is building while the stock consolidates - a pattern consistent with institutional accumulation. View Scanner →
Signal fired Aug 10, 2026 at $97.44 · last confirmed Aug 13, 2026
Strength: 7.1/10
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 MIXED SIGNALS: DECK shows conflicting indicators. Wait for confirmation before entering.
📊 MIXED SIGNALS: DECK shows conflicting indicators. Wait for confirmation before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$141.51
Based on 5.6% avg growth
INTRINSIC VALUE TODAY
$87.87
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 14.6x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: DECK is currently trading at $93.30, which is considered oversold relative to its 30-day fair value range of $96.47 to $105.89. From a valuation perspective, the stock is trading at a discount (Forward PE: 12.6) compared to its historical average (14.6). Remarkably, the market is currently pricing in an annual earnings decline of 4.6% over the next few years. This pessimistic expectation contrasts with the company's recent 1.1% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, DECK is in a uptrend. The price is currently testing key support at $91.08. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock scores a mixed 43/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $122.81 (+31.6%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, DECK is in a uptrend. The price is currently testing key support at $91.08. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock scores a mixed 43/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $122.81 (+31.6%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$96.47 -
$105.89
Company Quality Score
50/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
79.5%
Protect Your Profits
Holding DECK? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (43/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 31.6% below Wall St target ($122.81)
- WARNING: Composite score 50/100 in the bottom quintile — this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$96.47 -
$105.89
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$91.08
Resistance Level
$101.67
Current Trend
Uptrend
Technical data as of
Aug 13, 2026
Fundamental Context
Forward P/E (Next Year Est.)
12.64
Wall Street Target
$122.81
(+31.6%)
Revenue Growth (YoY)
5.7%
Earnings Growth (YoY)
1.1%
Profit Margin
18.4%
Valuation Discount vs History
-4.6% cheaper
PE vs Historical
12.6 vs 14.6
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-4.6%
(market-implied from PE analysis)
1-Year Target
$89.01
(-5%)
2-Year Target
$84.91
(-9%)
3-Year Target
$81.01
(-13%)
3-Yr Target (if PE normalizes)
(PE: 13→15)
$93.59
(+0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.2, Growth: 7.2%)
$183.75
(+97%)
Base:
(SPY PE: 12.6, Growth: 7.2%)
$114.78
(+23%)
Bear:
(PE: 10.7, Growth: 7.2%)
$97.56
(+5%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (13x PE), but valuation improves significantly next year (13x PE) as earnings recover.
Trailing PE: 12.97 | Current EPS (TTM): $7.03
Bull Case
$105.36
(+13%)
Analyst growth 5.0%, PE expands to 14.3
Base Case
$95.78
(+3%)
Market implied 5.0%, PE stable at 13.0
Bear Case
$62.02
(-34%)
Severe decline -20.0%, PE contracts to 11.0
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 12.6 to 14.6
Stabilization Target:
$107.79
(+15.5%)
PE Expansion Potential:
+15.5%
Share & Embed Analysis
Last updated: August 13, 2026 10:10 PM ET
Data refreshes hourly during market hours. Next update: 11:10 PM
Data refreshes hourly during market hours. Next update: 11:10 PM
🔥 Top Stocks Breaking Out Now
| Ticker | Score | Recommendation | Change % |
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Technical Signals Check
Is DECK showing a specific setup today?
Insider Activity (6 Months)
0
Buys
1
Sells
Net
INSIDERS SELLING
Recent Transactions
Ro Khanna
SELL
2026-03-23
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Advanced DECK Option Strategies
Professional options setups generated by AI based on today's DECK price and gamma walls.
