Deckers Outdoor (DECK) Stock: Buy, Sell, or Hold?

DECK - Deckers Outdoor Corp

RUBBER & PLASTICS FOOTWEAR
$85.28
-0.21 (-0.25%) ▼
5d: -1.5%
30d: +8.51%
90d: -11.2%
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LOW Confidence
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Analysis Updated: Oct 22, 2026 12:00 AM ET
Earnings: Oct 22, 2026 0d

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Interactive Price Chart (1 Month)

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💡
Bottom Line:
📊 MIXED SIGNALS: DECK shows conflicting indicators. Wait for confirmation before entering.
See Forward Earnings Fair Value & Price Prediction →

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$134.73
Based on 5.6% avg growth
INTRINSIC VALUE TODAY
$83.65
Trading above historical range

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 13.9x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: DECK is currently trading at $85.28, which is considered extended relative to its 30-day fair value range of $78.26 to $84.46. From a valuation perspective, the stock is trading at a discount (Forward PE: 11.6) compared to its historical average (13.9). Remarkably, the market is currently pricing in an annual earnings decline of 5.9% over the next few years. This pessimistic expectation contrasts with the company's recent 1.1% earnings growth, suggesting potential undervaluation if the company simply maintains stability.

Technical Outlook: Technically, DECK is in a strong downtrend. Immediate support is located at $81.54, while resistance sits at $88.40.

Market Sentiment: DECK scores 13/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $115.48 (+35.4%). Current signals suggest waiting for a better entry point before initiating new positions.

Quick Decision Summary

Current Position EXTENDED
Historical Trading Range $78.26 - $84.46
Company Quality Score 43/100 (HOLD)
Volume Confirmation HIGH
Confidence Score 28.6%

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All Signals

  • BEARISH: Price extended above range
  • BEARISH: Weak technical setup (13/100)
  • BULLISH: High volume confirmation
  • BULLISH: Trading 35.4% below Wall St target ($115.48)
  • WARNING: Composite score 43/100 in the bottom quintile — this cohort historically lags the market

Trading Range Analysis

30-Day Trading Range $78.26 - $84.46
Current vs Trading Range EXTENDED

Support & Resistance Levels

Support Level $81.54
Resistance Level $88.40
Current Trend Strong Downtrend
Technical data as of Oct 22, 2026

Fundamental Context

Forward P/E (Next Year Est.) 11.55
Wall Street Target $115.48 (+35.4%)
Revenue Growth (YoY) 5.7%
Earnings Growth (YoY) 1.1%
Profit Margin 18.4%
Valuation Discount vs History -5.9% cheaper
PE vs Historical 11.6 vs 13.9 CHEAP
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): -5.9% (market-implied from PE analysis)
1-Year Target $80.25 (-6%)
2-Year Target $75.51 (-12%)
3-Year Target $71.06 (-17%)
3-Yr Target (if PE normalizes) (PE: 12→14) $85.51 (+0%)
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 19.9, Growth: 7.2%) $180.39 (+112%)
Base: (SPY PE: 11.6, Growth: 7.2%) $104.91 (+23%)
Bear: (PE: 9.8, Growth: 7.2%) $89.18 (+5%)
📈 Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (12x PE), but valuation improves significantly next year (12x PE) as earnings recover.
Trailing PE: 12.09 | Current EPS (TTM): $7.07
Bull Case $98.20 (+15%)
Analyst growth 4.4%, PE expands to 13.3
Base Case $89.28 (+5%)
Market implied 4.4%, PE stable at 12.1
Bear Case $58.13 (-32%)
Severe decline -20.0%, PE contracts to 10.3
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡 Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 11.6 to 13.9
Stabilization Target: $102.63 (+20.3%)
PE Expansion Potential: +20.3%
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Last updated: October 23, 2026 1:29 AM ET
Data refreshes hourly during market hours. Next update: 2:29 AM
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Ticker Score Recommendation Change %
Insider Activity (6 Months)
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Buys
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Sells
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Net
NEUTRAL

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