NKE
Nike, Inc.
RUBBER & PLASTICS FOOTWEAR
Nike (NKE) Stock: Buy, Sell, or Hold?
$38.10
-0.23 (-0.59%)
âŧ
5d:
-3.7%
30d:
+7.92%
90d:
-6.47%
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70/30 Portfolio Builder
Earnings: Dec 17, 2026
Protect NKE Gains
Updated Nov 11, 12:00 AM ET
QUANTITATIVE VERDICT
WAIT
LOW Confidence (61%)
Quality Score
52/100
Position
SLIGHTLY HIGH
30-Day Fair Range
$35.50 â $39.05
Position: SLIGHTLY HIGH
Forward P/E & Valuation
20.9x
CHEAP
vs 24.1x historical avg
Wall Street Target
$36.46
-4.9% vs target
Options IV & Volume
HIGH Vol
HIGH volume confirmation
Support / Resistance
$37.49 / $41.10
Trend: Strong Uptrend
Executive Thesis & Bottom Line
Forward Earnings Fair Value & Price Prediction →
âšī¸ NEUTRAL: NKE is fairly priced but lacks strong directional signals. At -4.6% expected growth, valuation appears cheap. Wait for clearer setup or better entry on dips.
Smart Money Distribution
Options positioning is turning defensive after a sharp run-up - a pattern consistent with institutional profit-taking. View Scanner →
Signal fired Nov 2, 2026 at $39.12 · last confirmed Nov 9, 2026
Strength: 9.0/10
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Interactive Price Chart (1 Month)
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Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$79.45
Based on 12.7% avg growth
INTRINSIC VALUE TODAY
$49.33
22.8% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 24.1x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: NKE is currently trading at $38.09, which is considered slightly high relative to its 30-day fair value range of $35.50 to $39.05. From a valuation perspective, the stock is trading at a discount (Forward PE: 20.9) compared to its historical average (24.1). Remarkably, the market is currently pricing in an annual earnings decline of 4.6% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, NKE is in a strong uptrend. The price is currently testing key support at $37.49. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock scores a mixed 40/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, NKE is in a strong uptrend. The price is currently testing key support at $37.49. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock scores a mixed 40/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
SLIGHTLY HIGH
Historical Trading Range
$35.50 -
$39.05
Company Quality Score
52/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
60.5%
Trading Range & Key Levels
30-Day Trading Range
$35.50 -
$39.05
Current vs Trading Range
SLIGHTLY HIGH
Support Level
$37.49
Resistance Level
$41.10
Current Trend
Strong Uptrend
Technical data as of
Nov 11, 2026
Protect Your Profits
Holding NKE? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanQuantitative Signal Breakdown
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- NEUTRAL: Near Wall St target ($36.46)
- WARNING: Composite score 52/100 in the bottom quintile â this cohort historically lags the market
Fundamental Context
Forward P/E (Next Year Est.)
20.93
Wall Street Target
$36.46
(-4.9%)
Revenue Growth (YoY)
-4.3%
Earnings Growth (YoY)
-2.1%
Profit Margin
6.7%
Valuation Discount vs History
-4.6% cheaper
PE vs Historical
20.9 vs 24.1
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-4.6%
(market-implied from PE analysis)
1-Year Target
$36.56
(-5%)
2-Year Target
$34.88
(-9%)
3-Year Target
$33.27
(-13%)
3-Yr Target (if PE normalizes)
(PE: 21â24)
$38.31
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.9, Growth: 21.3%)
$68.36
(+78%)
Base:
(SPY PE: 19.9, Growth: 21.3%)
$64.86
(+69%)
Bear:
(PE: 16.9, Growth: 21.3%)
$55.13
(+44%)
đ
Valuation based on Current Earnings
Trailing PE: 18.59 | Current EPS (TTM): $2.08
Bull Case
$37.44
(-2%)
Analyst growth -12.0%, PE expands to 20.5
Base Case
$34.04
(-11%)
Market implied -12.0%, PE stable at 18.6
Bear Case
$26.30
(-31%)
Severe decline -20.0%, PE contracts to 15.8
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
đĄ
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 20.9 to 24.1
Stabilization Target:
$44.12
(+15.1%)
PE Expansion Potential:
+15.1%
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bloggers & journalists: you are free to use our charts with attribution.Reddit & Retail Trader Sentiment (NKE)
Bullish
3 Retail Mentions
Reddit / WSB Comments
2
Bearish
StockTwits Volume
1 msgs
24h retail stream
Last Tracked
Nov 12, 2026
Daily AI digest
AI Retail Discussion Summary:
A retiree with $500,000 invested in PepsiCo, Nike, and Bristol Myers Squibb collects a monthly dividend of $1,709.93, with PepsiCo and Nike having strong dividend growth and payout ratios.
Key Retail Themes:
Dividend growth and stability
Retirement income
Aggregated from r/wallstreetbets, r/stocks & StockTwits streams.
View All Trending Reddit & WSB Stocks →
Last updated: November 12, 2026 9:53 AM ET
Data refreshes hourly during market hours. Next update: 10:53 AM
Data refreshes hourly during market hours. Next update: 10:53 AM
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Insider Activity (6 Months)
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NEUTRAL
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