Deluxe (DLX) Stock: Buy, Sell, or Hold?
DLX - Deluxe Corporation
$23.62
-0.02 (-0.08%)
âŧ
5d:
-3.2%
30d:
-0.55%
90d:
+2.03%
WAIT
LOW Confidence
Analysis Updated: Sep 11, 2026 12:00 AM ET
Earnings: Nov 04, 2026
Get Alerted When DLX Hits Your Target Price
Join 10,000+ traders who never miss a move
You're in! Check your email to confirm and set your target price.
100% Free
No spam, ever
Unsubscribe anytime
Interactive Price Chart (1 Month)
Loading chart...
Loading historical data...
Bottom Line:
âšī¸ NEUTRAL: DLX is fairly priced but lacks strong directional signals. At -2.1% expected growth, valuation appears fair. Wait for clearer setup or better entry on dips.
âšī¸ NEUTRAL: DLX is fairly priced but lacks strong directional signals. At -2.1% expected growth, valuation appears fair. Wait for clearer setup or better entry on dips.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$33.86
Based on 6.0% avg growth
INTRINSIC VALUE TODAY
$21.03
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 6.2x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: DLX is currently trading at $23.62, which is considered slightly low relative to its 30-day fair value range of $23.16 to $25.07. The stock's valuation (Forward PE: 5.8) is in line with its historical norms (6.2). Remarkably, the market is currently pricing in an annual earnings decline of 2.1% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, DLX is in a downtrend. Immediate support is located at $22.67, while resistance sits at $24.42.
Market Sentiment: DLX scores 60/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $32.67 (+38.3%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, DLX is in a downtrend. Immediate support is located at $22.67, while resistance sits at $24.42.
Market Sentiment: DLX scores 60/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $32.67 (+38.3%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
SLIGHTLY LOW
Historical Trading Range
$23.16 -
$25.07
Company Quality Score
51/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
90.5%
All Signals
- BULLISH: Price oversold vs 30-day range
- BULLISH: Strong technical setup (60/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 38.3% below Wall St target ($32.67)
- WARNING: Composite score 51/100 in the bottom quintile â this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$23.16 -
$25.07
Current vs Trading Range
SLIGHTLY LOW
Support & Resistance Levels
Support Level
$22.67
Resistance Level
$24.42
Current Trend
Downtrend
Technical data as of
Sep 11, 2026
Fundamental Context
Forward P/E (Next Year Est.)
5.78
Wall Street Target
$32.67
(+38.3%)
Revenue Growth (YoY)
-4.2%
Earnings Growth (YoY)
-17.7%
Profit Margin
4.8%
Valuation Discount vs History
-2.1% cheaper
PE vs Historical
5.8 vs 6.2
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-2.1%
(market-implied from PE analysis)
1-Year Target
$23.12
(-2%)
2-Year Target
$22.64
(-4%)
3-Year Target
$22.16
(-6%)
3-Yr Target (if PE normalizes)
(PE: 6â6)
$23.75
(+1%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.2, Growth: 8.0%)
$103.82
(+340%)
Base:
(SPY PE: 5.8, Growth: 8.0%)
$29.77
(+26%)
Bear:
(PE: 4.9, Growth: 8.0%)
$25.31
(+7%)
đ
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (11x PE), but valuation improves significantly next year (6x PE) as earnings recover.
Trailing PE: 10.84 | Current EPS (TTM): $2.18
Bull Case
$48.71
(+106%)
Analyst growth 87.3%, PE expands to 11.9
Base Case
$44.28
(+88%)
Market implied 87.3%, PE stable at 10.8
Bear Case
$16.08
(-32%)
Severe decline -20.0%, PE contracts to 9.2
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
đĄ
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 5.8 to 6.2
Stabilization Target:
$25.32
(+7.2%)
PE Expansion Potential:
+7.2%
Share & Embed Analysis
Last updated: September 12, 2026 6:40 AM ET
Data refreshes hourly during market hours. Next update: 7:40 AM
Data refreshes hourly during market hours. Next update: 7:40 AM
đĨ Top Stocks Breaking Out Now
| Ticker | Score | Recommendation | Change % |
|---|
Technical Signals Check
Is DLX showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
Top Rated Conglomerates Stocks
Top-rated stocks in Conglomerates by analyst ratings.
| Stock | Analyst Consensus | Analyst Target | Tradestie Score |
|---|---|---|---|
|
HON
Honeywell International âĻ |
BUY
26 analysts |
$264 | 41 HOLD |
|
MMM
3M Company |
BUY
19 analysts |
$186 | 52 HOLD |
|
BBU
Brookfield Business PartâĻ |
STRONG BUY
6 analysts |
$41 | 52 HOLD |
|
VMI
Valmont Industries Inc |
STRONG BUY
5 analysts |
$625 | 49 HOLD |
|
PAM
Pampa Energia SA ADR |
BUY
8 analysts |
$121 | 36 SELL |
