First Financial Bankshares (FFIN) Stock: Buy, Sell, or Hold?
FFIN - First Financial Bankshares Inc
$33.16
0.10 (0.30%)
▲
5d:
-0.54%
30d:
-5.12%
90d:
-0.42%
BUY
MODERATE Confidence
Analysis Updated: Sep 11, 2026 12:00 AM ET
Earnings: Oct 22, 2026
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Interactive Price Chart (1 Month)
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Bottom Line:
💡 BUY OPPORTUNITY: FFIN shows positive signals but monitor for confirmation. Market pricing in 0.2% decline. Moderate conviction.
💡 BUY OPPORTUNITY: FFIN shows positive signals but monitor for confirmation. Market pricing in 0.2% decline. Moderate conviction.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$41.53
Based on 4.5% avg growth
INTRINSIC VALUE TODAY
$25.79
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 15.5x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: FFIN is currently trading at $33.16, which is considered slightly low relative to its 30-day fair value range of $33.14 to $34.77. The stock's valuation (Forward PE: 15.4) is in line with its historical norms (15.5). Remarkably, the market is currently pricing in an annual earnings decline of 0.2% over the next few years. This pessimistic expectation contrasts with the company's recent 7.3% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, FFIN is in a uptrend. The price is currently testing key support at $32.32. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: FFIN scores 63/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $36.67 (+10.6%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, FFIN is in a uptrend. The price is currently testing key support at $32.32. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: FFIN scores 63/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Wall Street analysts see significant upside, with an average price target of $36.67 (+10.6%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
SLIGHTLY LOW
Historical Trading Range
$33.14 -
$34.77
Company Quality Score
58/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
88.1%
All Signals
- BULLISH: Price oversold vs 30-day range
- BULLISH: Strong technical setup (63/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($36.67)
- BULLISH: Bottoming setup score 63/100 — corrected, stabilizing, and turning up
Trading Range Analysis
30-Day Trading Range
$33.14 -
$34.77
Current vs Trading Range
SLIGHTLY LOW
Support & Resistance Levels
Support Level
$32.32
Resistance Level
$33.67
Current Trend
Uptrend
Technical data as of
Sep 11, 2026
Fundamental Context
Forward P/E (Next Year Est.)
15.42
Wall Street Target
$36.67
(+10.6%)
Revenue Growth (YoY)
9.8%
Earnings Growth (YoY)
7.3%
Profit Margin
42.2%
Valuation Discount vs History
-0.2% cheaper
PE vs Historical
15.4 vs 15.5
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-0.2%
(market-implied from PE analysis)
1-Year Target
$33.09
(0%)
2-Year Target
$33.03
(0%)
3-Year Target
$32.96
(-1%)
3-Yr Target (if PE normalizes)
(PE: 15→16)
$33.13
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.2, Growth: 5.0%)
$50.27
(+52%)
Base:
(SPY PE: 15.4, Growth: 5.0%)
$38.44
(+16%)
Bear:
(PE: 13.1, Growth: 5.0%)
$32.67
(-2%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (17x PE), but valuation improves significantly next year (15x PE) as earnings recover.
Trailing PE: 17.49 | Current EPS (TTM): $1.89
Bull Case
$41.37
(+25%)
Analyst growth 13.8%, PE expands to 19.2
Base Case
$37.61
(+13%)
Market implied 13.8%, PE stable at 17.5
Bear Case
$22.48
(-32%)
Severe decline -20.0%, PE contracts to 14.9
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 15.4 to 15.5
Stabilization Target:
$33.32
(+0.5%)
PE Expansion Potential:
+0.5%
Share & Embed Analysis
Last updated: September 13, 2026 4:50 AM ET
Data refreshes hourly during market hours. Next update: 5:50 AM
Data refreshes hourly during market hours. Next update: 5:50 AM
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Technical Signals Check
Is FFIN showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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