PFG
Principal Financial Group, Inc.
ACCIDENT & HEALTH INSURANCE
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Principal Financial Group (PFG) Stock: Buy, Sell, or Hold?
$114.49
-1.50 (-1.30%)
▼
5d:
-2.41%
30d:
+6.36%
90d:
-0.39%
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70/30 Portfolio Builder
Earnings: Oct 26, 2026
0d
Protect PFG Gains
Updated Nov 11, 12:00 AM ET
QUANTITATIVE VERDICT
HOLD
MODERATE Confidence (55%)
Quality Score
54/100
Position
EXTENDED
30-Day Fair Range
$107.93 – $113.53
Position: EXTENDED
Forward P/E & Valuation
11.5x
FAIR
vs 10.1x historical avg
Wall Street Target
$109.42
-5.7% vs target
Options IV & Volume
HIGH Vol
HIGH volume confirmation
Support / Resistance
$110.56 / $119.12
Trend: Sideways
Executive Thesis & Bottom Line
Forward Earnings Fair Value & Price Prediction →
📊 HOLD: PFG is fairly valued with market pricing in 4.7% annual growth. Fine to hold or accumulate slowly on dips.
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Interactive Price Chart (1 Month)
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Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$139.98
Based on 6.7% avg growth
INTRINSIC VALUE TODAY
$86.92
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 10.1x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: PFG is currently trading at $114.48, which is considered extended relative to its 30-day fair value range of $107.93 to $113.53. From a valuation perspective, the stock is trading at a premium (Forward PE: 11.5) compared to its historical average (10.1). At these levels, the market is pricing in 4.7% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, PFG is showing sideways momentum. Immediate support is located at $110.56, while resistance sits at $119.12.
Market Sentiment: The stock scores a mixed 50/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. In the options market, Implied Volatility is low (0th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, PFG is showing sideways momentum. Immediate support is located at $110.56, while resistance sits at $119.12.
Market Sentiment: The stock scores a mixed 50/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. In the options market, Implied Volatility is low (0th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
EXTENDED
Historical Trading Range
$107.93 -
$113.53
Company Quality Score
54/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
55.4%
Trading Range & Key Levels
30-Day Trading Range
$107.93 -
$113.53
Current vs Trading Range
EXTENDED
Expected Move (7 Days)
±$4.33
(3.8%)
Support Level
$110.56
Resistance Level
$119.12
Current Trend
Sideways
Technical data as of
Nov 10, 2026
Protect Your Profits
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View Profit Protection PlanQuantitative Signal Breakdown
- BEARISH: Price extended above range
- BULLISH: Options cheap (IV 0th percentile)
- NEUTRAL: Mixed technical signals (50/100)
- BULLISH: High volume confirmation
- BEARISH: Trading above Wall St target ($109.42)
- NEUTRAL: Market pricing in 4.7% annual earnings growth - fairly valued
- NEUTRAL: Bottoming setup forming (50/100) — watch for confirmation
Fundamental Context
Forward P/E (Next Year Est.)
11.54
Wall Street Target
$109.42
(-5.7%)
Revenue Growth (YoY)
25.4%
Earnings Growth (YoY)
206.3%
Profit Margin
11.9%
Valuation Premium vs History
+4.7% premium
PE vs Historical
11.5 vs 10.1
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+4.7%
(market-implied from PE analysis)
1-Year Target
$121.44
(+5%)
2-Year Target
$127.15
(+10%)
3-Year Target
$133.13
(+15%)
3-Yr Target (if PE normalizes)
(PE: 12→10)
PE COMPRESSION
$116.53
(+1%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 19.9, Growth: 9.3%)
$261.04
(+125%)
Base:
(SPY PE: 11.5, Growth: 9.3%)
$151.66
(+31%)
Bear:
(PE: 9.8, Growth: 9.3%)
$128.91
(+11%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (13x PE), but valuation improves significantly next year (12x PE) as earnings recover.
Trailing PE: 12.85 | Current EPS (TTM): $8.98
Bull Case
$142.09
(+23%)
Analyst growth 11.9%, PE expands to 14.1
Base Case
$129.18
(+11%)
Market implied 11.9%, PE stable at 12.9
Bear Case
$78.47
(-32%)
Severe decline -20.0%, PE contracts to 10.9
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
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bloggers & journalists: you are free to use our charts with attribution.Reddit & Retail Trader Sentiment (PFG)
Bullish
2 Retail Mentions
Reddit / WSB Comments
1
Bullish
StockTwits Volume
1 msgs
24h retail stream
Last Tracked
Feb 18, 2026
Daily AI digest
AI Retail Discussion Summary:
A bullish StockTwits message suggests a Morning Star candlestick pattern has formed for $PFG, potentially signaling a reversal from the downtrend. No recent Yahoo Finance news articles were available for analysis.
Key Retail Themes:
Morning Star candlestick pattern
Potential reversal from downtrend
Aggregated from r/wallstreetbets, r/stocks & StockTwits streams.
View All Trending Reddit & WSB Stocks →
Last updated: November 11, 2026 12:15 PM ET
Data refreshes hourly during market hours. Next update: 1:14 PM
Data refreshes hourly during market hours. Next update: 1:14 PM
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Technical Signals Check
Is PFG showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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