VRA Stock Analysis: Buy, Sell, or Hold?

VRA - Vera Bradley, Inc.

LEATHER & LEATHER PRODUCTS
$3.83
0.03 (0.79%) ▲
5d: -0.26%
30d: +10.69%
90d: -1.54%
BUY
HIGH Confidence
Analysis Updated: Jul 13, 2026 12:00 AM ET
Earnings: Sep 10, 2026

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Interactive Price Chart (1 Month)

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Bottom Line:
✅ BUY SIGNAL: VRA shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
See Forward Earnings Fair Value & Price Prediction →

In-depth Analysis How we analyze

Valuation Analysis: VRA is currently trading at $3.83, which is considered fair relative to its 30-day fair value range of $3.48 to $3.98. From a valuation perspective, the stock is trading at a premium (Forward PE: 76.0) compared to its historical average (58.3). At these levels, the market is pricing in 9.3% annual earnings growth.

Technical Outlook: Technically, VRA is in a strong uptrend. The price is approaching resistance at $3.50. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.

Market Sentiment: VRA has a strong technical setup (75/100), with favorable trendlines, momentum, and price action for short-term traders. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.

Quick Decision Summary

Current Position FAIR
Historical Trading Range $3.48 - $3.98
Company Quality Score 58/100 (HOLD)
Volume Confirmation HIGH
Confidence Score 81.9%

All Signals

  • NEUTRAL: Price in fair range
  • BULLISH: Strong technical setup (75/100)
  • BULLISH: High volume confirmation
  • NEUTRAL: Near Wall St target ($4.00)
  • BULLISH: Expecting earnings turnaround to 9.3% growth with 7.8% revenue growth

Trading Range Analysis

30-Day Trading Range $3.48 - $3.98
Current vs Trading Range FAIR

Support & Resistance Levels

Support Level $3.00
Resistance Level $3.50
Current Trend Strong Uptrend
Technical data as of Jun 9, 2026

Fundamental Context

Forward P/E (Next Year Est.) 76.00
Wall Street Target $4.00 (+5.3%)
Revenue Growth (YoY) 7.8%
Earnings Growth (YoY) -36.6%
Profit Margin -7.0%
Valuation Premium vs History +9.3% premium
PE vs Historical 76.0 vs 58.3 STRETCHED
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): +9.3% (market-implied from PE analysis)
1-Year Target $4.15 (+9%)
2-Year Target $4.54 (+20%)
3-Year Target $4.96 (+31%)
3-Yr Target (if PE normalizes) (PE: 76→58) PE COMPRESSION $3.81 (+0%)
Earnings growth offset by PE compression
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Last updated: July 14, 2026 11:43 AM ET
Data refreshes hourly during market hours. Next update: 12:43 PM
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Ticker Score Recommendation Change %
Technical Signals Check
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL

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