WPP Stock Analysis: Buy, Sell, or Hold?
WPP - WPP PLC
$17.60
-1.22 (-6.48%)
▼
5d:
-5.68%
30d:
-1.23%
90d:
+2.62%
HOLD
LOW Confidence
Analysis Updated: Jun 3, 2026 12:00 AM ET
Earnings: Aug 07, 2026
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: WPP shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: WPP shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$22.32
Based on 3.4% avg growth
INTRINSIC VALUE TODAY
$13.86
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 5.7x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: WPP is currently trading at $17.60, which is considered oversold relative to its 30-day fair value range of $17.67 to $18.80. The stock's valuation (Forward PE: 5.3) is in line with its historical norms (5.7). Remarkably, the market is currently pricing in an annual earnings decline of 2.2% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, WPP is in a downtrend. The price is currently testing key support at $17.54. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 6.5% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, WPP is in a downtrend. The price is currently testing key support at $17.54. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 6.5% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$17.67 -
$18.80
Company Quality Score
52/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
70.0%
All Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BEARISH: Downward momentum (-6.5%)
- NEUTRAL: Near Wall St target ($18.53)
- CAUTION: Recommendation downgraded due to -5.7% 5-day decline
Trading Range Analysis
30-Day Trading Range
$17.67 -
$18.80
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$17.54
Resistance Level
$19.22
Current Trend
Downtrend
Technical data as of
Jun 3, 2026
Fundamental Context
Forward P/E (Next Year Est.)
5.30
Wall Street Target
$18.53
(+5.3%)
Revenue Growth (YoY)
-8.3%
Earnings Growth (YoY)
-78.7%
Profit Margin
-1.6%
Valuation Discount vs History
-2.2% cheaper
PE vs Historical
5.3 vs 5.7
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-2.2%
(market-implied from PE analysis)
1-Year Target
$17.21
(-2%)
2-Year Target
$16.83
(-4%)
3-Year Target
$16.46
(-7%)
3-Yr Target (if PE normalizes)
(PE: 5→6)
$17.71
(+1%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 21.9, Growth: 2.7%)
$78.90
(+348%)
Base:
(SPY PE: 5.3, Growth: 2.7%)
$19.08
(+8%)
Bear:
(PE: 4.5, Growth: 2.7%)
$16.22
(-8%)
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 5.3 to 5.7
Stabilization Target:
$18.93
(+7.6%)
PE Expansion Potential:
+7.6%
Share & Embed Analysis
Last updated: June 04, 2026 3:09 AM ET
Data refreshes hourly during market hours. Next update: 4:09 AM
Data refreshes hourly during market hours. Next update: 4:09 AM
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Technical Signals Check
Is WPP showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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