PLBY Stock Analysis: Buy, Sell, or Hold?
PLBY - Playboy, Inc. Common Stock
$1.25
0.03 (2.05%)
â˛
5d:
+5.51%
30d:
+2.05%
90d:
-5.68%
WAIT
LOW Confidence
Analysis Updated: Aug 24, 2026 12:00 AM ET
Earnings: Aug 10, 2026
0d
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Interactive Price Chart (1 Month)
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Bottom Line:
âšī¸ NEUTRAL: PLBY is fairly priced but lacks strong directional signals. At -2.5% expected growth, valuation appears fair. Wait for clearer setup or better entry on dips.
âšī¸ NEUTRAL: PLBY is fairly priced but lacks strong directional signals. At -2.5% expected growth, valuation appears fair. Wait for clearer setup or better entry on dips.
In-depth Analysis How we analyze
Valuation Analysis: PLBY is currently trading at $1.25, which is considered slightly high relative to its 30-day fair value range of $1.17 to $1.26. The stock's valuation (Forward PE: 20.3) is in line with its historical norms (22.0). Remarkably, the market is currently pricing in an annual earnings decline of 2.5% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, PLBY is in a strong downtrend. Immediate support is located at $1.18, while resistance sits at $1.60.
Market Sentiment: The stock scores a mixed 42/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. In the options market, Implied Volatility is low (0th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. Wall Street analysts see significant upside, with an average price target of $2.83 (+132.2%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, PLBY is in a strong downtrend. Immediate support is located at $1.18, while resistance sits at $1.60.
Market Sentiment: The stock scores a mixed 42/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. In the options market, Implied Volatility is low (0th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. Wall Street analysts see significant upside, with an average price target of $2.83 (+132.2%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
SLIGHTLY HIGH
Historical Trading Range
$1.17 -
$1.26
Company Quality Score
34/100
(SELL)
Volume Confirmation
HIGH
Confidence Score
71.9%
All Signals
- BULLISH: Options cheap (IV 0th percentile)
- NEUTRAL: Mixed technical signals (42/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 132.2% below Wall St target ($2.83)
- WARNING: Composite score 34/100 in the bottom quintile â this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$1.17 -
$1.26
Current vs Trading Range
SLIGHTLY HIGH
Expected Move (7 Days)
Âą$0.19
(15.5%)
Support & Resistance Levels
Support Level
$1.18
Resistance Level
$1.60
Current Trend
Strong Downtrend
Technical data as of
Aug 24, 2026
Fundamental Context
Forward P/E (Next Year Est.)
20.33
Wall Street Target
$2.83
(+132.2%)
Revenue Growth (YoY)
10.9%
Profit Margin
0.2%
Valuation Discount vs History
-2.5% cheaper
PE vs Historical
20.3 vs 22.0
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-2.5%
(market-implied from PE analysis)
1-Year Target
$1.19
(-3%)
2-Year Target
$1.16
(-5%)
3-Year Target
$1.13
(-7%)
3-Yr Target (if PE normalizes)
(PE: 20â22)
$1.22
(+0%)
đ
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (62x PE), but valuation improves significantly next year (20x PE) as earnings recover.
Trailing PE: 61.50 | Current EPS (TTM): $0.02
Bull Case
$2.71
(+122%)
Analyst growth 100.0%, PE expands to 67.7
Base Case
$2.46
(+102%)
Market implied 100.0%, PE stable at 61.5
Bear Case
$0.84
(-31%)
Severe decline -20.0%, PE contracts to 52.3
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
đĄ
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 20.3 to 22.0
Stabilization Target:
$1.32
(+8.2%)
PE Expansion Potential:
+8.2%
Share & Embed Analysis
Last updated: August 24, 2026 3:01 PM ET
Data refreshes hourly during market hours. Next update: 4:01 PM
Data refreshes hourly during market hours. Next update: 4:01 PM
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Technical Signals Check
Is PLBY showing a specific setup today?
Insider Activity (6 Months)
0
Buys
2
Sells
Net
INSIDERS SELLING
Recent Transactions
Bernhard L Kohn III
SELL
18502 shares
2026-04-24
Christopher Riley
SELL
8916 shares
2026-04-24
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