USNA Stock Analysis: Buy, Sell, or Hold?
USNA - USANA Health Sciences Inc
$19.91
0.04 (0.20%)
▲
5d:
+10.43%
30d:
+13.06%
90d:
+14.82%
BUY
MODERATE Confidence
Analysis Updated: Jun 12, 2026 12:00 AM ET
Earnings: Jul 28, 2026
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Interactive Price Chart (1 Month)
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Bottom Line:
💡 BUY OPPORTUNITY: USNA shows positive signals but monitor for confirmation. Market pricing in 4.5% decline. Moderate conviction.
💡 BUY OPPORTUNITY: USNA shows positive signals but monitor for confirmation. Market pricing in 4.5% decline. Moderate conviction.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$44.23
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$27.46
27.5% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 8.2x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: USNA is currently trading at $19.91, which is considered extended relative to its 30-day fair value range of $17.71 to $19.22. From a valuation perspective, the stock is trading at a discount (Forward PE: 7.2) compared to its historical average (8.2). Remarkably, the market is currently pricing in an annual earnings decline of 4.5% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, USNA is in a strong downtrend. The price is approaching resistance at $19.48. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: USNA has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Wall Street analysts see significant upside, with an average price target of $39.00 (+95.9%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, USNA is in a strong downtrend. The price is approaching resistance at $19.48. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: USNA has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Wall Street analysts see significant upside, with an average price target of $39.00 (+95.9%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
EXTENDED
Historical Trading Range
$17.71 -
$19.22
Company Quality Score
57/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
61.9%
All Signals
- BEARISH: Price extended above range
- BULLISH: Strong technical setup (60/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 95.9% below Wall St target ($39.00)
Trading Range Analysis
30-Day Trading Range
$17.71 -
$19.22
Current vs Trading Range
EXTENDED
Support & Resistance Levels
Support Level
$17.36
Resistance Level
$19.48
Current Trend
Strong Downtrend
Technical data as of
Jun 9, 2026
Fundamental Context
Forward P/E (Next Year Est.)
7.19
Wall Street Target
$39.00
(+95.9%)
Revenue Growth (YoY)
0.3%
Earnings Growth (YoY)
-16.6%
Profit Margin
1.0%
Valuation Discount vs History
-4.5% cheaper
PE vs Historical
7.2 vs 8.2
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-4.5%
(market-implied from PE analysis)
1-Year Target
$19.01
(-5%)
2-Year Target
$18.16
(-9%)
3-Year Target
$17.34
(-13%)
3-Yr Target (if PE normalizes)
(PE: 7→8)
$19.78
(-1%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 21.9, Growth: 30.7%)
$135.44
(+580%)
Base:
(SPY PE: 7.2, Growth: 30.7%)
$44.41
(+123%)
Bear:
(PE: 6.1, Growth: 30.7%)
$37.75
(+90%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (40x PE), but valuation improves significantly next year (7x PE) as earnings recover.
Trailing PE: 39.74 | Current EPS (TTM): $0.50
Bull Case
$43.71
(+120%)
Analyst growth 100.0%, PE expands to 43.7
Base Case
$39.74
(+100%)
Market implied 100.0%, PE stable at 39.7
Bear Case
$13.51
(-32%)
Severe decline -20.0%, PE contracts to 33.8
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 7.2 to 8.2
Stabilization Target:
$22.71
(+14.1%)
PE Expansion Potential:
+14.1%
Share & Embed Analysis
Last updated: June 14, 2026 9:22 PM ET
Data refreshes hourly during market hours. Next update: 10:22 PM
Data refreshes hourly during market hours. Next update: 10:22 PM
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Technical Signals Check
Is USNA showing a specific setup today?
Insider Activity (6 Months)
0
Buys
2
Sells
Net
INSIDERS SELLING
Recent Transactions
Gilbert A Fuller
SELL
1058 shares
2026-03-20
Joshua Foukas
SELL
4461 shares
2026-02-20
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