PRG Stock Analysis: Buy, Sell, or Hold?
PRG - PROG Holdings, Inc.
$45.21
0.58 (1.30%)
▲
5d:
+3.31%
30d:
+21.76%
90d:
+51.61%
HOLD
MODERATE Confidence
Analysis Updated: Jul 14, 2026 12:00 AM ET
Earnings: Jul 29, 2026
14d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: PRG trades at premium valuation expecting 4.9% growth. Hold existing positions but don't chase. Wait for better entry.
📊 HOLD: PRG trades at premium valuation expecting 4.9% growth. Hold existing positions but don't chase. Wait for better entry.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$60.54
Based on 9.3% avg growth
INTRINSIC VALUE TODAY
$37.59
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 7.3x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: PRG is currently trading at $45.21, which is considered extended relative to its 30-day fair value range of $37.68 to $44.89. From a valuation perspective, the stock is trading at a premium (Forward PE: 8.5) compared to its historical average (7.3). At these levels, the market is pricing in 4.9% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, PRG is showing sideways momentum. The price is approaching resistance at $38.57. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: The stock shows a mixed technical setup (55/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $51.43 (+13.8%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, PRG is showing sideways momentum. The price is approaching resistance at $38.57. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: The stock shows a mixed technical setup (55/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $51.43 (+13.8%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
EXTENDED
Historical Trading Range
$37.68 -
$44.89
Company Quality Score
57/100
(HOLD)
Options IV Signal
30th percentile
(NORMAL)
Volume Confirmation
HIGH
Confidence Score
51.9%
Protect Your Profits
Holding PRG? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BEARISH: Price extended above range
- NEUTRAL: Options fairly priced (IV 30th percentile)
- NEUTRAL: Mixed technical signals (55/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($51.43)
- NEUTRAL: Trading at premium valuation - market expects 4.9% growth which is achievable
Trading Range Analysis
30-Day Trading Range
$37.68 -
$44.89
Current vs Trading Range
EXTENDED
Expected Move (7 Days)
±$3.55
(7.9%)
Support & Resistance Levels
Support Level
$33.97
Resistance Level
$38.57
Current Trend
Sideways
Technical data as of
Jun 9, 2026
Fundamental Context
Forward P/E (Next Year Est.)
8.48
Wall Street Target
$51.43
(+13.8%)
Revenue Growth (YoY)
11.1%
Earnings Growth (YoY)
6.4%
Profit Margin
6.0%
Valuation Premium vs History
+4.9% premium
PE vs Historical
8.5 vs 7.3
STRETCHED
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+4.9%
(market-implied from PE analysis)
1-Year Target
$47.43
(+5%)
2-Year Target
$49.75
(+10%)
3-Year Target
$52.19
(+15%)
3-Yr Target (if PE normalizes)
(PE: 8→7)
PE COMPRESSION
$44.93
(-1%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 21.8, Growth: 14.6%)
$174.87
(+287%)
Base:
(SPY PE: 8.5, Growth: 14.6%)
$68.07
(+51%)
Bear:
(PE: 7.2, Growth: 14.6%)
$57.86
(+28%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (11x PE), but valuation improves significantly next year (8x PE) as earnings recover.
Trailing PE: 11.26 | Current EPS (TTM): $3.93
Bull Case
$66.03
(+46%)
Analyst growth 35.7%, PE expands to 12.4
Base Case
$60.03
(+33%)
Market implied 35.7%, PE stable at 11.3
Bear Case
$30.08
(-34%)
Severe decline -20.0%, PE contracts to 9.6
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: July 14, 2026 6:36 PM ET
Data refreshes hourly during market hours. Next update: 7:36 PM
Data refreshes hourly during market hours. Next update: 7:36 PM
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Technical Signals Check
Is PRG showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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Advanced PRG Option Strategies
Professional options setups generated by AI based on today's PRG price and gamma walls.
