PRG Stock Analysis: Buy, Sell, or Hold?
PRG - PROG Holdings, Inc.
$39.43
0.44 (1.13%)
▲
5d:
+2.66%
30d:
+17.7%
90d:
+37.63%
BUY
MODERATE Confidence
Analysis Updated: Jun 23, 2026 12:00 AM ET
Earnings: Jul 22, 2026
28d
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Interactive Price Chart (1 Month)
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Bottom Line:
💡 BUY OPPORTUNITY: PRG shows positive signals but monitor for confirmation. Market pricing in 0.6% annual growth which appears achievable. Moderate conviction.
💡 BUY OPPORTUNITY: PRG shows positive signals but monitor for confirmation. Market pricing in 0.6% annual growth which appears achievable. Moderate conviction.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$60.68
Based on 9.4% avg growth
INTRINSIC VALUE TODAY
$37.68
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 7.3x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: PRG is currently trading at $39.43, which is considered extended relative to its 30-day fair value range of $34.14 to $38.20. The stock's valuation (Forward PE: 7.4) is in line with its historical norms (7.3). At these levels, the market is pricing in 0.6% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, PRG is showing sideways momentum. The price is approaching resistance at $38.57. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: PRG has a strong technical setup (75/100), with favorable trendlines, momentum, and price action for short-term traders. Wall Street analysts see significant upside, with an average price target of $45.79 (+16.1%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, PRG is showing sideways momentum. The price is approaching resistance at $38.57. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: PRG has a strong technical setup (75/100), with favorable trendlines, momentum, and price action for short-term traders. Wall Street analysts see significant upside, with an average price target of $45.79 (+16.1%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
EXTENDED
Historical Trading Range
$34.14 -
$38.20
Company Quality Score
59/100
(HOLD)
Options IV Signal
37th percentile
(NORMAL)
Volume Confirmation
HIGH
Confidence Score
62.3%
All Signals
- BEARISH: Price extended above range
- NEUTRAL: Options fairly priced (IV 37th percentile)
- BULLISH: Strong technical setup (75/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($45.79)
- NEUTRAL: Market pricing in 0.6% annual earnings growth - fairly valued
Trading Range Analysis
30-Day Trading Range
$34.14 -
$38.20
Current vs Trading Range
EXTENDED
Expected Move (7 Days)
±$3.29
(8.3%)
Support & Resistance Levels
Support Level
$33.97
Resistance Level
$38.57
Current Trend
Sideways
Technical data as of
Jun 9, 2026
Fundamental Context
Forward P/E (Next Year Est.)
7.39
Wall Street Target
$45.79
(+16.1%)
Revenue Growth (YoY)
11.1%
Earnings Growth (YoY)
6.4%
Profit Margin
6.0%
Valuation Premium vs History
+0.6% premium
PE vs Historical
7.4 vs 7.3
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+0.6%
(market-implied from PE analysis)
1-Year Target
$39.67
(+1%)
2-Year Target
$39.90
(+1%)
3-Year Target
$40.14
(+2%)
3-Yr Target (if PE normalizes)
(PE: 7→7)
PE COMPRESSION
$39.63
(+1%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 21.8, Growth: 14.7%)
$175.15
(+344%)
Base:
(SPY PE: 7.4, Growth: 14.7%)
$59.46
(+51%)
Bear:
(PE: 6.3, Growth: 14.7%)
$50.55
(+28%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (10x PE), but valuation improves significantly next year (7x PE) as earnings recover.
Trailing PE: 9.78 | Current EPS (TTM): $3.93
Bull Case
$57.36
(+47%)
Analyst growth 35.7%, PE expands to 10.8
Base Case
$52.14
(+34%)
Market implied 35.7%, PE stable at 9.8
Bear Case
$26.13
(-33%)
Severe decline -20.0%, PE contracts to 8.3
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: June 23, 2026 5:25 PM ET
Data refreshes hourly during market hours. Next update: 6:25 PM
Data refreshes hourly during market hours. Next update: 6:25 PM
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Technical Signals Check
Is PRG showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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