BB Stock Analysis: Buy, Sell, or Hold?
BB - BlackBerry Limited
$11.43
0.31 (2.79%)
▲
5d:
-10.77%
30d:
+23.04%
90d:
+223.8%
HOLD
MODERATE Confidence
Analysis Updated: Jul 9, 2026 12:00 AM ET
Earnings: Jun 25, 2026
0d
Smart Money Accumulation
None View Scanner →
Strength: 6.0/10
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25 traders called BB this week
91% bullish • 3 bearish
91% bullish • 3 bearish
Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: BB trades at premium valuation expecting 27.4% growth. Hold existing positions but don't chase. Wait for better entry.
📊 HOLD: BB trades at premium valuation expecting 27.4% growth. Hold existing positions but don't chase. Wait for better entry.
In-depth Analysis How we analyze
Valuation Analysis: BB is currently trading at $11.43, which is considered slightly high relative to its 30-day fair value range of $8.82 to $11.44. From a valuation perspective, the stock is trading at a premium (Forward PE: 69.6) compared to its historical average (33.7). At these levels, the market is pricing in 27.4% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, BB is in a strong uptrend. Immediate support is located at $9.52, while resistance sits at $13.59.
Market Sentiment: The stock shows a mixed technical setup (55/100), with neutral trendline and momentum signals. However, the stock is trading significantly above the average Wall Street target of $9.71. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, BB is in a strong uptrend. Immediate support is located at $9.52, while resistance sits at $13.59.
Market Sentiment: The stock shows a mixed technical setup (55/100), with neutral trendline and momentum signals. However, the stock is trading significantly above the average Wall Street target of $9.71. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
SLIGHTLY HIGH
Historical Trading Range
$8.82 -
$11.44
Company Quality Score
53/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
55.7%
Protect Your Profits
Holding BB? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- NEUTRAL: Mixed technical signals (55/100)
- BULLISH: High volume confirmation
- BEARISH: Trading 15.0% above Wall St target ($9.71)
- NEUTRAL: PE elevated vs history but 27.4% growth expectation is conservative given 216% recent growth
- CAUTION: 5-day price weakness (-10.8%) - monitor closely
Trading Range Analysis
30-Day Trading Range
$8.82 -
$11.44
Current vs Trading Range
SLIGHTLY HIGH
Support & Resistance Levels
Support Level
$9.52
Resistance Level
$13.59
Current Trend
Strong Uptrend
Technical data as of
Jul 9, 2026
Fundamental Context
Forward P/E (Next Year Est.)
69.57
Wall Street Target
$9.71
(-15.0%)
Revenue Growth (YoY)
25.6%
Earnings Growth (YoY)
216.3%
Profit Margin
10.3%
Valuation Premium vs History
+27.4% premium
PE vs Historical
69.6 vs 33.7
STRETCHED
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+27.4%
(market-implied from PE analysis)
1-Year Target
$14.56
(+27%)
2-Year Target
$18.55
(+62%)
3-Year Target
$23.63
(+107%)
3-Yr Target (if PE normalizes)
(PE: 70→34)
PE COMPRESSION
$11.45
(+0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 69.6, Growth: 12.8%)
$16.39
(+43%)
Base:
(SPY PE: 21.8, Growth: 12.8%)
$5.13
(-55%)
Bear:
(PE: 18.5, Growth: 12.8%)
$4.36
(-62%)
📈
Valuation based on Current Earnings
Forward PE: 64.52 | Forward EPS (Implied): $0.18
Bull Case
$13.80
(+21%)
Analyst growth 15.0%, PE expands to 67.7
Base Case
$11.43
(0%)
Market implied 0.0%, PE stable at 64.5
Bear Case
$8.74
(-24%)
Severe decline -15.0%, PE contracts to 58.1
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: July 10, 2026 9:19 AM ET
Data refreshes hourly during market hours. Next update: 10:19 AM
Data refreshes hourly during market hours. Next update: 10:19 AM
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Technical Signals Check
Is BB showing a specific setup today?
Insider Activity (6 Months)
0
Buys
6
Sells
Net
INSIDERS SELLING
Recent Transactions
Tim Foote
SELL
6762 shares
2026-04-04
Jennifer Armstrong-Owen
SELL
29908 shares
2026-04-04
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SELL
2888 shares
2026-04-02
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