lululemon athletica (LULU) Stock: Buy, Sell, or Hold?
LULU - lululemon athletica inc.
$98.37
-1.93 (-1.92%)
▼
5d:
-4.67%
30d:
-17.72%
90d:
-15.35%
BUY
HIGH Confidence
Analysis Updated: Sep 15, 2026 12:00 AM ET
Earnings: Sep 03, 2026
0d
Smart Money Accumulation
Options open interest is building while the stock consolidates - a pattern consistent with institutional accumulation. View Scanner →
Signal fired Aug 12, 2026 at $121.35 · last confirmed Sep 15, 2026
Strength: 9.0/10
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Interactive Price Chart (1 Month)
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Bottom Line:
✅ BUY SIGNAL: LULU trading at deep discount. Market pricing in -12.7% annual earnings decline, creating value opportunity for patient investors.
✅ BUY SIGNAL: LULU trading at deep discount. Market pricing in -12.7% annual earnings decline, creating value opportunity for patient investors.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$148.99
Based on 0.2% avg growth
INTRINSIC VALUE TODAY
$92.51
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 11.8x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: LULU is currently trading at $98.37, which is considered oversold relative to its 30-day fair value range of $105.38 to $124.57. From a valuation perspective, the stock is trading at a discount (Forward PE: 7.8) compared to its historical average (11.8). Remarkably, the market is currently pricing in an annual earnings decline of 12.7% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, LULU is in a strong downtrend. The price is currently testing key support at $95.67. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: LULU scores 75/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, LULU is in a strong downtrend. The price is currently testing key support at $95.67. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: LULU scores 75/100 on our bottoming-setup gauge — the chart has corrected and is stabilizing (RSI reset, momentum turning up), historically a favorable entry zone. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$105.38 -
$124.57
Company Quality Score
55/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
85.7%
All Signals
- BULLISH: Price oversold vs 30-day range
- BULLISH: Strong technical setup (75/100)
- BULLISH: High volume confirmation
- NEUTRAL: Near Wall St target ($106.39)
- BULLISH: Bottoming setup score 75/100 — corrected, stabilizing, and turning up
Trading Range Analysis
30-Day Trading Range
$105.38 -
$124.57
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$95.67
Resistance Level
$122.67
Current Trend
Strong Downtrend
Technical data as of
Sep 15, 2026
Fundamental Context
Forward P/E (Next Year Est.)
7.83
Wall Street Target
$106.39
(+8.2%)
Revenue Growth (YoY)
-4.3%
Earnings Growth (YoY)
-5.9%
Profit Margin
12.8%
Valuation Discount vs History
-12.7% cheaper
PE vs Historical
7.8 vs 11.8
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-12.7%
(market-implied from PE analysis)
1-Year Target
$88.53
(-10%)
2-Year Target
$79.68
(-19%)
3-Year Target
$71.71
(-27%)
3-Yr Target (if PE normalizes)
(PE: 8→12)
$108.01
(+10%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.2, Growth: -3.7%)
$226.71
(+131%)
Base:
(SPY PE: 7.8, Growth: -3.7%)
$87.97
(-11%)
Bear:
(PE: 6.7, Growth: -3.7%)
$74.78
(-24%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (8x PE), but valuation improves significantly next year (8x PE) as earnings recover.
Trailing PE: 8.26 | Current EPS (TTM): $12.15
Bull Case
$114.01
(+16%)
Analyst growth 3.3%, PE expands to 9.1
Base Case
$103.65
(+5%)
Market implied 3.3%, PE stable at 8.3
Bear Case
$68.20
(-31%)
Severe decline -20.0%, PE contracts to 7.0
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 7.8 to 11.8
Stabilization Target:
$148.16
(+50.6%)
PE Expansion Potential:
+50.6%
Share & Embed Analysis
Last updated: September 15, 2026 10:16 PM ET
Data refreshes hourly during market hours. Next update: 11:16 PM
Data refreshes hourly during market hours. Next update: 11:16 PM
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Technical Signals Check
Is LULU showing a specific setup today?
Insider Activity (6 Months)
2
Buys
2
Sells
0
Net
NEUTRAL
Recent Transactions
Nicole Neuburger
SELL
622 shares
2026-04-08
Andre Maestrini
BUY
3275 shares
2026-04-01
Ro Khanna
SELL
2026-03-23
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Advanced LULU Option Strategies
Professional options setups generated by AI based on today's LULU price and gamma walls.
