Ross Stores (ROST) Stock: Buy, Sell, or Hold?
ROST - Ross Stores Inc
$229.30
-7.37 (-3.11%)
âŧ
5d:
-3.2%
30d:
-2.59%
90d:
-5.77%
WAIT
LOW Confidence
Analysis Updated: Oct 23, 2026 12:00 AM ET
Earnings: Nov 19, 2026
24d
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Interactive Price Chart (1 Month)
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Bottom Line:
âšī¸ NEUTRAL: ROST is fairly priced but lacks strong directional signals. At 1.8% expected growth, valuation appears fair. Wait for clearer setup or better entry on dips.
âšī¸ NEUTRAL: ROST is fairly priced but lacks strong directional signals. At 1.8% expected growth, valuation appears fair. Wait for clearer setup or better entry on dips.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$256.62
Based on 7.4% avg growth
INTRINSIC VALUE TODAY
$159.34
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 25.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: ROST is currently trading at $229.30, which is considered fair relative to its 30-day fair value range of $226.22 to $235.62. The stock's valuation (Forward PE: 31.8) is in line with its historical norms (30.2). At these levels, the market is pricing in 1.8% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, ROST is in a uptrend. Immediate support is located at $220.34, while resistance sits at $241.49. Short-term momentum is weak, with the stock down 3.1% recently.
Market Sentiment: The stock scores a mixed 44/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $268.00 (+16.9%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, ROST is in a uptrend. Immediate support is located at $220.34, while resistance sits at $241.49. Short-term momentum is weak, with the stock down 3.1% recently.
Market Sentiment: The stock scores a mixed 44/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $268.00 (+16.9%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$226.22 -
$235.62
Company Quality Score
52/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
66.2%
Protect Your Profits
Holding ROST? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- NEUTRAL: Price in fair range
- NEUTRAL: Mixed technical signals (44/100)
- BULLISH: High volume confirmation
- BEARISH: Downward momentum (-3.1%)
- BULLISH: Trading below Wall St target ($268.00)
- NEUTRAL: Market pricing in 1.8% annual earnings growth - fairly valued
- WARNING: Composite score 52/100 in the bottom quintile â this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$226.22 -
$235.62
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$220.34
Resistance Level
$241.49
Current Trend
Uptrend
Technical data as of
Oct 23, 2026
Fundamental Context
Forward P/E (Next Year Est.)
31.81
Wall Street Target
$268.00
(+16.9%)
Revenue Growth (YoY)
13.3%
Earnings Growth (YoY)
70.5%
Profit Margin
10.8%
Valuation Premium vs History
+1.8% premium
PE vs Historical
31.8 vs 30.2
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+1.8%
(market-implied from PE analysis)
1-Year Target
$233.43
(+2%)
2-Year Target
$237.63
(+4%)
3-Year Target
$241.91
(+6%)
3-Yr Target (if PE normalizes)
(PE: 32â30)
PE COMPRESSION
$229.68
(+0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 31.8, Growth: 10.7%)
$311.25
(+36%)
Base:
(SPY PE: 19.9, Growth: 10.7%)
$194.34
(-15%)
Bear:
(PE: 16.9, Growth: 10.7%)
$165.19
(-28%)
đ
Valuation based on Current Earnings
Trailing PE: 28.31 | Current EPS (TTM): $8.36
Bull Case
$224.49
(-2%)
Analyst growth -13.8%, PE expands to 31.1
Base Case
$204.08
(-11%)
Market implied -13.8%, PE stable at 28.3
Bear Case
$160.94
(-30%)
Severe decline -20.0%, PE contracts to 24.1
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: October 25, 2026 1:10 PM ET
Data refreshes hourly during market hours. Next update: 2:10 PM
Data refreshes hourly during market hours. Next update: 2:10 PM
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Technical Signals Check
Is ROST showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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Advanced ROST Option Strategies
Professional options setups generated by AI based on today's ROST price and gamma walls.
