ROST Stock Analysis: Buy, Sell, or Hold?
ROST - Ross Stores Inc
$220.60
2.88 (1.32%)
▲
5d:
+4.11%
30d:
-3.0%
90d:
-1.72%
HOLD
MODERATE Confidence
Analysis Updated: Jul 9, 2026 12:00 AM ET
Earnings: Aug 20, 2026
Smart Money Distribution
None View Scanner →
Strength: 7.9/10
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: ROST is fairly valued with market pricing in 1.7% annual growth. Fine to hold or accumulate slowly on dips.
📊 HOLD: ROST is fairly valued with market pricing in 1.7% annual growth. Fine to hold or accumulate slowly on dips.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$256.62
Based on 7.4% avg growth
INTRINSIC VALUE TODAY
$159.34
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 25.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: ROST is currently trading at $220.60, which is considered fair relative to its 30-day fair value range of $215.70 to $234.94. The stock's valuation (Forward PE: 30.6) is in line with its historical norms (29.1). At these levels, the market is pricing in 1.7% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, ROST is in a strong uptrend. The price is currently testing key support at $222.00. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: ROST has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $256.18 (+16.1%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, ROST is in a strong uptrend. The price is currently testing key support at $222.00. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: ROST has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $256.18 (+16.1%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$215.70 -
$234.94
Company Quality Score
59/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
48.6%
Protect Your Profits
Holding ROST? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- NEUTRAL: Price in fair range
- BEARISH: Weak technical setup (25/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($256.18)
- NEUTRAL: Market pricing in 1.7% annual earnings growth - fairly valued
Trading Range Analysis
30-Day Trading Range
$215.70 -
$234.94
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$222.00
Resistance Level
$237.41
Current Trend
Strong Uptrend
Technical data as of
Jun 9, 2026
Fundamental Context
Forward P/E (Next Year Est.)
30.60
Wall Street Target
$256.18
(+16.1%)
Revenue Growth (YoY)
20.6%
Earnings Growth (YoY)
37.4%
Profit Margin
9.7%
Valuation Premium vs History
+1.7% premium
PE vs Historical
30.6 vs 29.1
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+1.7%
(market-implied from PE analysis)
1-Year Target
$224.35
(+2%)
2-Year Target
$228.16
(+3%)
3-Year Target
$232.04
(+5%)
3-Yr Target (if PE normalizes)
(PE: 31→29)
PE COMPRESSION
$220.66
(0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 30.6, Growth: 10.7%)
$299.44
(+36%)
Base:
(SPY PE: 21.8, Growth: 10.7%)
$213.12
(-3%)
Bear:
(PE: 18.5, Growth: 10.7%)
$181.15
(-18%)
📈
Valuation based on Current Earnings
Trailing PE: 30.37 | Current EPS (TTM): $7.17
Bull Case
$240.79
(+9%)
Analyst growth 0.5%, PE expands to 33.4
Base Case
$218.90
(-1%)
Market implied 0.5%, PE stable at 30.4
Bear Case
$148.05
(-33%)
Severe decline -20.0%, PE contracts to 25.8
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: July 10, 2026 9:31 AM ET
Data refreshes hourly during market hours. Next update: 10:31 AM
Data refreshes hourly during market hours. Next update: 10:31 AM
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Technical Signals Check
Is ROST showing a specific setup today?
Insider Activity (6 Months)
1
Buys
5
Sells
Net
INSIDERS SELLING
Recent Transactions
Karen Sykes
SELL
5506 shares
2026-03-25
Michael J Hartshorn
SELL
15813 shares
2026-03-25
Karen Sykes
SELL
2556 shares
2026-03-10
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Professional options setups generated by AI based on today's ROST price and gamma walls.
