MCD Stock Analysis: Buy, Sell, or Hold?

MCD - McDonald's Corporation

RETAIL-EATING PLACES
$270.10
-8.51 (-3.05%) ▼
5d: -5.16%
30d: -3.63%
90d: -12.55%
HOLD
LOW Confidence
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Analysis Updated: Jun 22, 2026 12:00 AM ET
Earnings: Aug 05, 2026
Smart Money Accumulation

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Strength: 8.0/10

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Interactive Price Chart (1 Month)

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💡
Bottom Line:
📊 HOLD: MCD shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
See Forward Earnings Fair Value & Price Prediction →

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$433.28
Based on 6.8% avg growth
INTRINSIC VALUE TODAY
$269.03
Trading above historical range

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 22.0x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: MCD is currently trading at $270.10, which is considered oversold relative to its 30-day fair value range of $275.55 to $284.12. From a valuation perspective, the stock is trading at a discount (Forward PE: 19.0) compared to its historical average (22.0). Remarkably, the market is currently pricing in an annual earnings decline of 4.7% over the next few years. This pessimistic expectation contrasts with the company's recent 6.9% earnings growth, suggesting potential undervaluation if the company simply maintains stability.

Technical Outlook: Technically, MCD is in a strong downtrend. The price is currently testing key support at $271.85. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 3.1% recently.

Market Sentiment: The stock shows a mixed technical setup (45/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $331.29 (+22.7%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.

Quick Decision Summary

Current Position OVERSOLD
Historical Trading Range $275.55 - $284.12
Company Quality Score 63/100 (BUY)
Volume Confirmation HIGH
Confidence Score 74.8%

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All Signals

  • BULLISH: Price oversold vs 30-day range
  • NEUTRAL: Mixed technical signals (45/100)
  • BULLISH: High volume confirmation
  • BEARISH: Downward momentum (-3.1%)
  • BULLISH: Trading 22.7% below Wall St target ($331.29)
  • CAUTION: Recommendation downgraded due to -5.2% 5-day decline

Trading Range Analysis

30-Day Trading Range $275.55 - $284.12
Current vs Trading Range OVERSOLD

Support & Resistance Levels

Support Level $271.85
Resistance Level $285.31
Current Trend Strong Downtrend
Technical data as of Jun 9, 2026

Fundamental Context

Forward P/E (Next Year Est.) 19.00
Wall Street Target $331.29 (+22.7%)
Revenue Growth (YoY) 9.4%
Earnings Growth (YoY) 6.9%
Profit Margin 31.6%
Valuation Discount vs History -4.7% cheaper
PE vs Historical 19.0 vs 22.0 CHEAP
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): -4.7% (market-implied from PE analysis)
1-Year Target $257.41 (-5%)
2-Year Target $245.31 (-9%)
3-Year Target $233.78 (-13%)
3-Yr Target (if PE normalizes) (PE: 19→22) $270.75 (+0%)
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 21.8, Growth: 9.5%) $406.68 (+51%)
Base: (SPY PE: 19.0, Growth: 9.5%) $354.70 (+31%)
Bear: (PE: 16.1, Growth: 9.5%) $301.49 (+12%)
📈 Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (23x PE), but valuation improves significantly next year (19x PE) as earnings recover.
Trailing PE: 22.99 | Current EPS (TTM): $12.12
Bull Case $359.54 (+33%)
Analyst growth 17.3%, PE expands to 25.3
Base Case $326.86 (+21%)
Market implied 17.3%, PE stable at 23.0
Bear Case $189.45 (-30%)
Severe decline -20.0%, PE contracts to 19.5
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡 Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 19.0 to 22.0
Stabilization Target: $312.82 (+15.8%)
PE Expansion Potential: +15.8%
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Last updated: June 23, 2026 7:29 AM ET
Data refreshes hourly during market hours. Next update: 8:29 AM
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Ticker Score Recommendation Change %
Insider Activity (6 Months)
4
Buys
13
Sells
Net
INSIDERS SELLING
Recent Transactions
Joseph M Erlinger SELL 333 shares 2026-04-23
Joseph M Erlinger SELL 2626 shares 2026-04-10
Ro Khanna BUY 2026-03-30

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