NUS Stock Analysis: Buy, Sell, or Hold?
NUS - NuSkin Enterprises, Inc.
$5.19
-0.04 (-0.76%)
▼
5d:
+2.17%
30d:
-1.14%
90d:
-28.9%
BUY
MODERATE Confidence
Analysis Updated: Jul 31, 2026 12:00 AM ET
Earnings: Aug 10, 2026
6d
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Interactive Price Chart (1 Month)
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Bottom Line:
💡 BUY OPPORTUNITY: NUS shows positive signals but monitor for confirmation. Market pricing in 11.1% decline. Moderate conviction.
💡 BUY OPPORTUNITY: NUS shows positive signals but monitor for confirmation. Market pricing in 11.1% decline. Moderate conviction.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$14.39
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$8.94
41.9% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 5.6x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: NUS is currently trading at $5.19, which is considered fair relative to its 30-day fair value range of $5.07 to $5.30. From a valuation perspective, the stock is trading at a discount (Forward PE: 3.9) compared to its historical average (5.6). Remarkably, the market is currently pricing in an annual earnings decline of 11.1% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, NUS is in a strong downtrend. Immediate support is located at $5.01, while resistance sits at $5.38.
Market Sentiment: The stock shows a mixed technical setup (45/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $7.50 (+44.5%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, NUS is in a strong downtrend. Immediate support is located at $5.01, while resistance sits at $5.38.
Market Sentiment: The stock shows a mixed technical setup (45/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $7.50 (+44.5%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$5.07 -
$5.30
Company Quality Score
44/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
72.4%
All Signals
- NEUTRAL: Price in fair range
- NEUTRAL: Mixed technical signals (45/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 44.5% below Wall St target ($7.50)
Trading Range Analysis
30-Day Trading Range
$5.07 -
$5.30
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$5.01
Resistance Level
$5.38
Current Trend
Strong Downtrend
Technical data as of
Jul 31, 2026
Fundamental Context
Forward P/E (Next Year Est.)
3.93
Wall Street Target
$7.50
(+44.5%)
Revenue Growth (YoY)
-12.0%
Earnings Growth (YoY)
-98.2%
Profit Margin
3.8%
Valuation Discount vs History
-11.1% cheaper
PE vs Historical
3.9 vs 5.6
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-11.1%
(market-implied from PE analysis)
1-Year Target
$4.67
(-10%)
2-Year Target
$4.20
(-19%)
3-Year Target
$3.78
(-27%)
3-Yr Target (if PE normalizes)
(PE: 4→6)
$5.39
(+4%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.7, Growth: 32.0%)
$62.94
(+1113%)
Base:
(SPY PE: 3.9, Growth: 32.0%)
$11.94
(+130%)
Bear:
(PE: 3.3, Growth: 32.0%)
$10.15
(+96%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (5x PE), but valuation improves significantly next year (4x PE) as earnings recover.
Trailing PE: 4.89 | Current EPS (TTM): $1.07
Bull Case
$7.10
(+37%)
Analyst growth 23.4%, PE expands to 5.4
Base Case
$6.45
(+24%)
Market implied 23.4%, PE stable at 4.9
Bear Case
$3.56
(-32%)
Severe decline -20.0%, PE contracts to 4.2
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 3.9 to 5.6
Stabilization Target:
$7.39
(+42.4%)
PE Expansion Potential:
+42.4%
Share & Embed Analysis
Last updated: August 03, 2026 2:57 AM ET
Data refreshes hourly during market hours. Next update: 3:57 AM
Data refreshes hourly during market hours. Next update: 3:57 AM
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Technical Signals Check
Is NUS showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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