PEP Stock Analysis: Buy, Sell, or Hold?
PEP - PepsiCo, Inc.
$139.56
-0.64 (-0.46%)
▼
5d:
+2.14%
30d:
-1.13%
90d:
-11.94%
BUY
HIGH Confidence
Analysis Updated: Jul 31, 2026 12:00 AM ET
Earnings: Oct 08, 2026
Smart Money Accumulation
None View Scanner →
Strength: 7.0/10
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Interactive Price Chart (1 Month)
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Bottom Line:
✅ BUY SIGNAL: PEP shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
✅ BUY SIGNAL: PEP shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$187.52
Based on 4.5% avg growth
INTRINSIC VALUE TODAY
$116.43
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 16.8x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: PEP is currently trading at $139.56, which is considered fair relative to its 30-day fair value range of $136.29 to $142.39. The stock's valuation (Forward PE: 16.0) is in line with its historical norms (16.8). Remarkably, the market is currently pricing in an annual earnings decline of 1.6% over the next few years. This pessimistic expectation contrasts with the company's recent 137.0% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, PEP is in a strong uptrend. Immediate support is located at $133.73, while resistance sits at $145.43.
Market Sentiment: PEP has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, PEP is in a strong uptrend. Immediate support is located at $133.73, while resistance sits at $145.43.
Market Sentiment: PEP has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$136.29 -
$142.39
Company Quality Score
60/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
78.6%
All Signals
- NEUTRAL: Price in fair range
- BULLISH: Strong technical setup (60/100)
- BULLISH: High volume confirmation
- NEUTRAL: Near Wall St target ($155.00)
Trading Range Analysis
30-Day Trading Range
$136.29 -
$142.39
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$133.73
Resistance Level
$145.43
Current Trend
Strong Uptrend
Technical data as of
Jul 31, 2026
Fundamental Context
Forward P/E (Next Year Est.)
15.98
Wall Street Target
$155.00
(+8.0%)
Revenue Growth (YoY)
6.4%
Earnings Growth (YoY)
137.0%
Profit Margin
10.8%
Valuation Discount vs History
-1.6% cheaper
PE vs Historical
16.0 vs 16.8
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-1.6%
(market-implied from PE analysis)
1-Year Target
$141.20
(-2%)
2-Year Target
$138.94
(-3%)
3-Year Target
$136.72
(-5%)
3-Yr Target (if PE normalizes)
(PE: 16→17)
$143.71
(+0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.8, Growth: 4.9%)
$215.61
(+50%)
Base:
(SPY PE: 16.0, Growth: 4.9%)
$165.60
(+15%)
Bear:
(PE: 13.6, Growth: 4.9%)
$140.76
(-2%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (18x PE), but valuation improves significantly next year (16x PE) as earnings recover.
Trailing PE: 18.32 | Current EPS (TTM): $7.80
Bull Case
$180.89
(+30%)
Analyst growth 15.1%, PE expands to 20.2
Base Case
$164.44
(+18%)
Market implied 15.1%, PE stable at 18.3
Bear Case
$97.14
(-30%)
Severe decline -20.0%, PE contracts to 15.6
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 16.0 to 16.8
Stabilization Target:
$150.84
(+5.1%)
PE Expansion Potential:
+5.1%
Share & Embed Analysis
Last updated: August 02, 2026 6:12 PM ET
Data refreshes hourly during market hours. Next update: 7:12 PM
Data refreshes hourly during market hours. Next update: 7:12 PM
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Technical Signals Check
Is PEP showing a specific setup today?
Insider Activity (6 Months)
2
Buys
3
Sells
Net
INSIDERS SELLING
Recent Transactions
Sheldon Whitehouse
SELL
2026-03-30
Thomas H. Kean, Jr.
SELL
2026-03-26
Ro Khanna
BUY
2026-02-24
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