Coca-Cola (KO) Stock: Buy, Sell, or Hold?
KO - Coca-Cola Company
$85.60
-0.50 (-0.59%)
▼
5d:
-2.52%
30d:
-3.0%
90d:
+3.18%
WAIT
LOW Confidence
Analysis Updated: Oct 2, 2026 12:00 AM ET
Earnings: Oct 20, 2026
17d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 MIXED SIGNALS: KO shows conflicting indicators. Wait for confirmation before entering.
📊 MIXED SIGNALS: KO shows conflicting indicators. Wait for confirmation before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$106.40
Based on 5.4% avg growth
INTRINSIC VALUE TODAY
$66.06
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 23.2x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: KO is currently trading at $85.59, which is considered oversold relative to its 30-day fair value range of $86.89 to $89.66. The stock's valuation (Forward PE: 24.4) is in line with its historical norms (23.2). At these levels, the market is pricing in 1.8% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, KO is in a strong uptrend. The price is currently testing key support at $85.72. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock scores a mixed 47/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, KO is in a strong uptrend. The price is currently testing key support at $85.72. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock scores a mixed 47/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$86.89 -
$89.66
Company Quality Score
48/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
75.7%
Protect Your Profits
Holding KO? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (47/100)
- BULLISH: High volume confirmation
- NEUTRAL: Near Wall St target ($94.65)
- NEUTRAL: Market pricing in 1.8% annual earnings growth - fairly valued
- WARNING: Composite score 48/100 in the bottom quintile — this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$86.89 -
$89.66
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$85.72
Resistance Level
$89.36
Current Trend
Strong Uptrend
Technical data as of
Oct 1, 2026
Fundamental Context
Forward P/E (Next Year Est.)
24.42
Wall Street Target
$94.65
(+9.9%)
Revenue Growth (YoY)
6.7%
Earnings Growth (YoY)
16.9%
Profit Margin
28.6%
Valuation Premium vs History
+1.8% premium
PE vs Historical
24.4 vs 23.2
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+1.8%
(market-implied from PE analysis)
1-Year Target
$87.65
(+2%)
2-Year Target
$89.23
(+4%)
3-Year Target
$90.83
(+6%)
3-Yr Target (if PE normalizes)
(PE: 24→23)
PE COMPRESSION
$86.31
(+0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 24.4, Growth: 6.8%)
$104.92
(+22%)
Base:
(SPY PE: 20.4, Growth: 6.8%)
$87.66
(+2%)
Bear:
(PE: 17.3, Growth: 6.8%)
$74.51
(-14%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (26x PE), but valuation improves significantly next year (24x PE) as earnings recover.
Trailing PE: 26.08 | Current EPS (TTM): $3.30
Bull Case
$101.18
(+18%)
Analyst growth 6.9%, PE expands to 28.7
Base Case
$91.99
(+7%)
Market implied 6.9%, PE stable at 26.1
Bear Case
$58.53
(-32%)
Severe decline -20.0%, PE contracts to 22.2
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: October 02, 2026 12:51 PM ET
Data refreshes hourly during market hours. Next update: 1:51 PM
Data refreshes hourly during market hours. Next update: 1:51 PM
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Technical Signals Check
Is KO showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
Featured in Portfolios
KO is a key holding in these high-performance investment strategies.
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Advanced KO Option Strategies
Professional options setups generated by AI based on today's KO price and gamma walls.
