KO Coca-Cola Company BEVERAGES Best Beverages Stocks 2026 →

Coca-Cola (KO) Stock: Buy, Sell, or Hold?

$97.57
+0.66 (+0.68%) ▲
5d: +1.85% 30d: +8.28% 90d: +11.61%
QUANTITATIVE VERDICT
WAIT
LOW Confidence (23%)
Quality Score
31/100
Position
EXTENDED
30-Day Fair Range
$89.25 – $95.78
Position: EXTENDED
Forward P/E & Valuation
27.7x STRETCHED
vs 23.5x historical avg
Wall Street Target
$98.43
+0.9% upside
Options IV & Volume
HIGH Vol
HIGH volume confirmation
Support / Resistance
$92.03 / $97.83
Trend: Strong Uptrend
💡Executive Thesis & Bottom Line
Forward Earnings Fair Value & Price Prediction →
📊 MIXED SIGNALS: KO shows conflicting indicators. Wait for confirmation before entering.
Smart Money Distribution

Options positioning is turning defensive after a sharp run-up - a pattern consistent with institutional profit-taking. View Scanner →

Signal fired Oct 27, 2026 at $91.18 · last confirmed Nov 6, 2026

Strength: 7.0/10

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Interactive Price Chart (1 Month)

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Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$104.83
Based on 4.8% avg growth
INTRINSIC VALUE TODAY
$65.09
Trading above historical range

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 23.5x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: KO is currently trading at $97.57, which is considered extended relative to its 30-day fair value range of $89.25 to $95.78. From a valuation perspective, the stock is trading at a premium (Forward PE: 27.6) compared to its historical average (23.5). At these levels, the market is pricing in 5.5% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.

Technical Outlook: Technically, KO is in a strong uptrend. The price is approaching resistance at $97.83. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.

Market Sentiment: KO scores 10/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Current signals suggest waiting for a better entry point before initiating new positions.

Quick Decision Summary

Current Position EXTENDED
Historical Trading Range $89.25 - $95.78
Company Quality Score 31/100 (SELL)
Volume Confirmation HIGH
Confidence Score 22.9%

Trading Range & Key Levels

30-Day Trading Range $89.25 - $95.78
Current vs Trading Range EXTENDED
Support Level $92.03
Resistance Level $97.83
Current Trend Strong Uptrend
Technical data as of Nov 11, 2026

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Quantitative Signal Breakdown

  • BEARISH: Price extended above range
  • BEARISH: Weak technical setup (10/100)
  • BULLISH: High volume confirmation
  • NEUTRAL: Near Wall St target ($98.43)
  • NEUTRAL: Trading at premium valuation - market expects 5.5% growth which is achievable
  • WARNING: Composite score 31/100 in the bottom quintile — this cohort historically lags the market

Fundamental Context

Forward P/E (Next Year Est.) 27.65
Wall Street Target $98.43 (+0.9%)
Revenue Growth (YoY) 7.4%
Earnings Growth (YoY) 8.3%
Profit Margin 28.6%
Valuation Premium vs History +5.5% premium
PE vs Historical 27.7 vs 23.5 STRETCHED
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): +5.5% (market-implied from PE analysis)
1-Year Target $102.94 (+6%)
2-Year Target $108.60 (+11%)
3-Year Target $114.57 (+17%)
3-Yr Target (if PE normalizes) (PE: 28→24) PE COMPRESSION $97.38 (0%)
Earnings growth offset by PE compression
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 27.6, Growth: 5.6%) $115.05 (+18%)
Base: (SPY PE: 19.9, Growth: 5.6%) $82.64 (-15%)
Bear: (PE: 16.9, Growth: 5.6%) $70.24 (-28%)
📈 Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (29x PE), but valuation improves significantly next year (28x PE) as earnings recover.
Trailing PE: 28.59 | Current EPS (TTM): $3.39
Bull Case $110.97 (+14%)
Analyst growth 4.1%, PE expands to 31.5
Base Case $100.88 (+3%)
Market implied 4.1%, PE stable at 28.6
Bear Case $65.90 (-33%)
Severe decline -20.0%, PE contracts to 24.3
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
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Reddit & Retail Trader Sentiment (KO)

Bullish 2 Retail Mentions
Reddit / WSB Comments
1
Bullish
StockTwits Volume
1 msgs
24h retail stream
Last Tracked
Nov 12, 2026
Daily AI digest
AI Retail Discussion Summary: Costco declared a $30 special dividend, its largest ever, payable before Nov. 24. The company also authorized a new $4 billion stock repurchase program.
Key Retail Themes: Costco's special dividend Costco's capital return program
Aggregated from r/wallstreetbets, r/stocks & StockTwits streams. View All Trending Reddit & WSB Stocks →
Last updated: November 12, 2026 1:45 AM ET
Data refreshes hourly during market hours. Next update: 2:45 AM
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Ticker Score Recommendation Change %
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL

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