Rogers Communications (RCI) Stock: Buy, Sell, or Hold?
RCI - Rogers Communications, Inc.
$30.72
-0.08 (-0.26%)
▼
5d:
-4.77%
30d:
-15.63%
90d:
-2.85%
WAIT
LOW Confidence
Analysis Updated: Oct 1, 2026 12:00 AM ET
Earnings: Oct 22, 2026
20d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 MIXED SIGNALS: RCI shows conflicting indicators. Wait for confirmation before entering.
📊 MIXED SIGNALS: RCI shows conflicting indicators. Wait for confirmation before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$68.51
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$42.54
27.8% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 7.3x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: RCI is currently trading at $30.72, which is considered oversold relative to its 30-day fair value range of $33.92 to $37.32. From a valuation perspective, the stock is trading at a discount (Forward PE: 6.4) compared to its historical average (7.3). Remarkably, the market is currently pricing in an annual earnings decline of 4.3% over the next few years. This pessimistic expectation contrasts with the company's recent 59.5% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, RCI is in a downtrend. The price is currently testing key support at $30.14. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock scores a mixed 45/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $38.63 (+25.8%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, RCI is in a downtrend. The price is currently testing key support at $30.14. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock scores a mixed 45/100 on our bottoming-setup gauge, with only partial signs of a stabilized entry point. Wall Street analysts see significant upside, with an average price target of $38.63 (+25.8%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$33.92 -
$37.32
Company Quality Score
48/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
79.5%
All Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (45/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 25.8% below Wall St target ($38.63)
- WARNING: Composite score 48/100 in the bottom quintile — this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$33.92 -
$37.32
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$30.15
Resistance Level
$35.20
Current Trend
Downtrend
Technical data as of
Oct 1, 2026
Fundamental Context
Forward P/E (Next Year Est.)
6.37
Wall Street Target
$38.63
(+25.8%)
Revenue Growth (YoY)
7.7%
Earnings Growth (YoY)
59.5%
Profit Margin
27.3%
Valuation Discount vs History
-4.3% cheaper
PE vs Historical
6.4 vs 7.3
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-4.3%
(market-implied from PE analysis)
1-Year Target
$29.40
(-4%)
2-Year Target
$28.13
(-8%)
3-Year Target
$26.93
(-12%)
3-Yr Target (if PE normalizes)
(PE: 6→7)
$30.83
(+0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.4, Growth: 90.5%)
$101.00
(+229%)
Base:
(SPY PE: 6.4, Growth: 90.5%)
$31.56
(+3%)
Bear:
(PE: 5.4, Growth: 90.5%)
$26.83
(-13%)
📈
Valuation based on Current Earnings
Trailing PE: 3.83 | Current EPS (TTM): $8.04
Bull Case
$20.31
(-34%)
Analyst growth -40.1%, PE expands to 4.2
Base Case
$18.46
(-40%)
Market implied -40.1%, PE stable at 3.8
Bear Case
$20.94
(-32%)
Severe decline -20.0%, PE contracts to 3.3
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 6.4 to 7.3
Stabilization Target:
$35.18
(+14.5%)
PE Expansion Potential:
+14.5%
Share & Embed Analysis
Last updated: October 01, 2026 6:45 PM ET
Data refreshes hourly during market hours. Next update: 7:45 PM
Data refreshes hourly during market hours. Next update: 7:45 PM
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Technical Signals Check
Is RCI showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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