Yum! Brands (YUM) Stock: Buy, Sell, or Hold?
YUM - Yum! Brands, Inc.
$151.24
-0.36 (-0.24%)
▼
5d:
+3.1%
30d:
+8.25%
90d:
+2.63%
WAIT
LOW Confidence
Analysis Updated: Oct 21, 2026 12:00 AM ET
Earnings: Nov 03, 2026
11d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 MIXED SIGNALS: YUM shows conflicting indicators. Wait for confirmation before entering.
📊 MIXED SIGNALS: YUM shows conflicting indicators. Wait for confirmation before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$193.78
Based on 5.9% avg growth
INTRINSIC VALUE TODAY
$120.32
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 21.2x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: YUM is currently trading at $151.24, which is considered extended relative to its 30-day fair value range of $136.88 to $147.34. The stock's valuation (Forward PE: 22.1) is in line with its historical norms (21.2). At these levels, the market is pricing in 1.3% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, YUM is in a downtrend. The price is approaching resistance at $152.42. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: YUM scores 5/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $170.47 (+12.7%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, YUM is in a downtrend. The price is approaching resistance at $152.42. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: YUM scores 5/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $170.47 (+12.7%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
EXTENDED
Historical Trading Range
$136.88 -
$147.34
Company Quality Score
45/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
27.1%
Protect Your Profits
Holding YUM? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BEARISH: Price extended above range
- BEARISH: Weak technical setup (5/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($170.47)
- NEUTRAL: Market pricing in 1.3% annual earnings growth - fairly valued
- WARNING: Composite score 45/100 in the bottom quintile — this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$136.88 -
$147.34
Current vs Trading Range
EXTENDED
Support & Resistance Levels
Support Level
$140.00
Resistance Level
$152.42
Current Trend
Downtrend
Technical data as of
Oct 21, 2026
Fundamental Context
Forward P/E (Next Year Est.)
22.08
Wall Street Target
$170.47
(+12.7%)
Revenue Growth (YoY)
12.2%
Earnings Growth (YoY)
131.6%
Profit Margin
25.4%
Valuation Premium vs History
+1.3% premium
PE vs Historical
22.1 vs 21.2
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+1.3%
(market-implied from PE analysis)
1-Year Target
$153.21
(+1%)
2-Year Target
$155.20
(+3%)
3-Year Target
$157.22
(+4%)
3-Yr Target (if PE normalizes)
(PE: 22→21)
PE COMPRESSION
$150.95
(0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.1, Growth: 7.9%)
$189.84
(+26%)
Base:
(SPY PE: 19.9, Growth: 7.9%)
$170.75
(+13%)
Bear:
(PE: 16.9, Growth: 7.9%)
$145.14
(-4%)
📈
Valuation based on Current Earnings
Trailing PE: 19.09 | Current EPS (TTM): $7.94
Bull Case
$143.86
(-5%)
Analyst growth -13.7%, PE expands to 21.0
Base Case
$130.78
(-14%)
Market implied -13.7%, PE stable at 19.1
Bear Case
$103.09
(-32%)
Severe decline -20.0%, PE contracts to 16.2
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: October 21, 2026 8:26 PM ET
Data refreshes hourly during market hours. Next update: 9:26 PM
Data refreshes hourly during market hours. Next update: 9:26 PM
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Technical Signals Check
Is YUM showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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