Yum! Brands (YUM) Stock: Buy, Sell, or Hold?
YUM - Yum! Brands, Inc.
$141.42
-2.47 (-1.72%)
▼
5d:
-7.29%
30d:
-5.93%
90d:
-7.73%
WAIT
LOW Confidence
Analysis Updated: Sep 11, 2026 12:00 AM ET
Earnings: Nov 03, 2026
Smart Money Accumulation
Options open interest is building while the stock consolidates - a pattern consistent with institutional accumulation. View Scanner →
Signal fired Sep 4, 2026 at $150.71 · last confirmed Sep 9, 2026
Strength: 7.6/10
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 MIXED SIGNALS: YUM shows conflicting indicators. Wait for confirmation before entering.
📊 MIXED SIGNALS: YUM shows conflicting indicators. Wait for confirmation before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$237.31
Based on 8.3% avg growth
INTRINSIC VALUE TODAY
$147.35
4.0% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 21.4x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: YUM is currently trading at $141.42, which is considered oversold relative to its 30-day fair value range of $146.00 to $153.69. The stock's valuation (Forward PE: 19.3) is in line with its historical norms (21.4). Remarkably, the market is currently pricing in an annual earnings decline of 3.4% over the next few years. This pessimistic expectation contrasts with the company's recent 131.6% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, YUM is in a downtrend. The price is currently testing key support at $141.53. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: YUM scores 19/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $173.34 (+20.5%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, YUM is in a downtrend. The price is currently testing key support at $141.53. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: YUM scores 19/100 on our bottoming-setup gauge. Note this measures entry quality, not trend direction — a low score can mean the chart is extended after a strong run (don't chase) or still falling without stabilization; better entries typically come after a pullback toward the 20-day average. Wall Street analysts see significant upside, with an average price target of $173.34 (+20.5%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$146.00 -
$153.69
Company Quality Score
37/100
(SELL)
Volume Confirmation
HIGH
Confidence Score
57.1%
Protect Your Profits
Holding YUM? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BULLISH: Price oversold vs 30-day range
- BEARISH: Weak technical setup (19/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 20.5% below Wall St target ($173.34)
- WARNING: Composite score 36/100 in the bottom quintile — this cohort historically lags the market
Trading Range Analysis
30-Day Trading Range
$146.00 -
$153.69
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$141.53
Resistance Level
$155.00
Current Trend
Downtrend
Technical data as of
Sep 11, 2026
Fundamental Context
Forward P/E (Next Year Est.)
19.29
Wall Street Target
$173.34
(+20.5%)
Revenue Growth (YoY)
12.2%
Earnings Growth (YoY)
131.6%
Profit Margin
25.4%
Valuation Discount vs History
-3.4% cheaper
PE vs Historical
19.3 vs 21.4
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-3.4%
(market-implied from PE analysis)
1-Year Target
$139.00
(-3%)
2-Year Target
$134.27
(-7%)
3-Year Target
$129.71
(-10%)
3-Yr Target (if PE normalizes)
(PE: 19→21)
$143.87
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 20.2, Growth: 12.6%)
$214.49
(+49%)
Base:
(SPY PE: 19.3, Growth: 12.6%)
$205.17
(+43%)
Bear:
(PE: 16.4, Growth: 12.6%)
$174.39
(+21%)
📈
Valuation based on Current Earnings
Trailing PE: 18.83 | Current EPS (TTM): $7.71
Bull Case
$154.46
(+7%)
Analyst growth -3.3%, PE expands to 20.7
Base Case
$140.42
(-2%)
Market implied -3.3%, PE stable at 18.8
Bear Case
$98.71
(-31%)
Severe decline -20.0%, PE contracts to 16.0
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 19.3 to 21.4
Stabilization Target:
$159.60
(+10.9%)
PE Expansion Potential:
+10.9%
Share & Embed Analysis
Last updated: September 11, 2026 3:29 PM ET
Data refreshes hourly during market hours. Next update: 4:29 PM
Data refreshes hourly during market hours. Next update: 4:29 PM
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Technical Signals Check
Is YUM showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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